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Digipak and Advert Plans

Digipak and Advert Planning

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Page 1: Digipak and Advert Planning

Digipak and Advert Plans

Page 2: Digipak and Advert Planning

Advert• For the advert here are some ideas I’ve had:• Of course in my music video I feature several

people holding up signs of paper with something positive written about themselves on it. Therefore I want my main focus in my advert and also digipak to be a picture of Eilish (girl starring in my video) holding up a piece of paper with the word Brave written on it.

• I also like the idea of her wearing a white t-shirt with Brave written on it in big black bold letters, though for cost reasons the paper would be more practical.

• The idea of being Brave and breaking out of your shell reminds me of the transition from black to white, so I like the idea of Eilsih being covered in body paint, and her body hair and eyes to be in black and white and just the paint. to come through as colour

Page 3: Digipak and Advert Planning

Digipak• I want to include either of these two photos on my digipak, as they both focus on my protagonist. The one with paint on her hand as it emphasizes the breaking out of your shell and being brave.

• The second photo is her stood in a location in which we filmed in, it is a sublte scenery photo but may come across as girly. The shadows add texture and interest into the photo so people may be intrigued.

• I want the digipak and advert to feature the same photo on the front cover to make it recognizable for the consumer.

Page 4: Digipak and Advert Planning