IMAGES OFTHE PORSCHE CENTRAL

DISPLAY AT GOODWOOD

IMAGES OUT OF THE ORDINARY

gary marlowe JULY 2013

gary marlowe

INTELLECTUAL PROPERTY NOTICETHE IMAGES CONTAINED IN THIS PRESENTATION WERE CREATED BY GARY MARLOWE AND, WHILST BEING AVAILABLE FOR VIEWING ON SLIDESHARE, THEY REMAIN THE INTELLECTUAL PROPERTY OF GARY MARLOWE© GARY MARLOWE | 2013

IMAGES OUT OF THE ORDINARY

ABOUT THESE IMAGESEACH YEAR AT THE FESTIVAL SPEED A DIFFERENT MARQUE TAKES CENTRE STAGE IN FRONT OF GOODWOOD HOUSE AND, EACH YEAR, GERRY JUDAH CREATES A HUGE INSTALLATION. THIS YEAR IT WAS THE TURN OF PORSCHE, WHOSE ICONIC 911 WAS LAUNCHED 50 YEARS AGO. STANDING 24M, THIS WAS BY FAR THE TALLEST DISPLAY YET AND A REMARKABLE FEAT OF ENGINEERING. ANGLED AND RESTING ON THE SLENDEREST OF ARMS, IT APPEARED TO DEFY GRAVITY BY MERELY STAYING UPRIGHT. AS BEAUTIFUL AS IT WAS - AND IT WAS THE EPITOME OF MINIMALISM - I WAS SOMEWHAT DISAPPOINTED BY IT. NOW THAT MIGHT SEEM A STRANGE REACTION TO SOMETHING SO IMPRESSIVE, BUT MY PROBLEM WITH THE DESIGN IS IT HAD NO RELEVANCE - VISUALLY OR IN ANY OTHER WAY - TO EITHER PORSCHE, THE 911 OR A 50TH ANNIVERSARY. WHAT’S MORE, IT WAS MATT WHITE, EXACTLY THE SAME COLOUR AS LAST YEAR’S LOTUS DISPLAY, WHICH ALSO FEATURED CARS MOUNTED IN A SIMILAR FASHION. HAD IT BEEN IN GOLD (THE COLOUR ASSOCIATED WITH A 50TH ANNIVERSARY AND FEATURED PROMINENTLY ON THE PORSCHE EMBLEM) IT WOULD AT LEAST HAVE HAD A RELEVANCE. THE TRUTH IS, YOU COULD HAVE PUT ANY MAKE OF CAR ON THIS. AND, TO ME, THAT MAKES IT ALMOST A COMMODITY STRUCTURE. MY OTHER ISSUE WITH IT, WAS IT ONLY WORKED FROM THE FRONT, THE BACK JUST DIDN’T LOOK GOOD. BECAUSE OF THE SIMPLICITY OF THE DESIGN, IT WAS ALSO CHALLENGING TO GET A VARIETY OF DIFFERENT IMAGES. VISUALLY, THE SKY AND THE SUN MADE THE BIGGEST DIFFERENCE TO HOW IT PHOTOGRAPHED AND I THINK I’VE GOT SOME GREAT SHOTS OF IT. NOW WHAT WOULD REALLY HAVE IMPRESSED ME WAS IF PORSCHE HAD CHANGED THE COLOURS OF THE CARS OVER EACH OF THE FOUR DAYS OF THE FESTIVAL!

IMAGES OF THE PORSCHE

CENTRAL DISPLAYAT GOODWOOD

gary marlowe

IMAGES OUT OF THE ORDINARY

ABOUT GARY MARLOWEWITH A BACKGROUND IN MARKETING AND GRAPHIC DESIGN, GARY APPLIES HIS HIGHLY DISTINCTIVE VISUAL STYLE TO CREATING IMAGES OUT OF THE ORDINARY ACROSS A DIVERSE ARRAY OF SUBJECT MATTER, FROM ROCK MUSIC, FAST CARS AND FASHION TO FLOWERS, FOOD AND ANIMALS. WHATEVER THE SUBJECT, HIS WORK IS INSTANTLY RECOGNISABLE, BOTH IN ITS COMPOSITION AND ESPECIALLY WITH ITS PLAYFULLY ILLUSTRATIVE GRAPHIC STYLE. INVARIABLY, HE USES HIS IMAGES TO TELL STORIES AND IMAGINATIVELY CAPTURE A ONE-OFF EXPERIENCE.

gary marlowe IMAGES OUT OF THE ORDINARY

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