POSTER PHOTOGRAPHY, EDITING & DRAFTING

Presented on this slide shows the photographs I took and considered to use

for my poster as well as the editing and drafting stages.

PHOTOGRAPHY

PHOTOGRAPHY ANALYSIS

I opted to go for a shot like this as it represents the hierarchy that will be present in the film trailer. I think it will resemble it very well and will show a strong link once finally completed.

The next couple of slides will show the analysis of the photographs that were taken. It’ll explain why it was taken how it was (composition, location etc.) and

possibly the plans I may have for them regarding editing and drafting.

I believe a shot like this strongly relates to the plot. I would say this as the word “strapped” in street terms means that you are in a possession of a gun, if caught with one it’s highly likely you’ll be facing a prison sentence. I think having the actors behind a somewhat caged fence resembles that and it also resembles guilt in all of them.

Using an image such as this I think would be good for my magazine poster as power and passion is represented through it which closely relates to the plot synopsis as there’s a choice to make. Having it as a poster I think will be effective as here are many editing techniques that I could possibly use in order to have this poster stand out and make a statement.

This photograph was taken with the intention to merge it with another in order to make a portrait poster. I had his in mind as it will tell more about the film rather than being so ambiguous.

I took this photo in order to resemble the mug shot photographs that are taken in a police station once the offender has been charged, so it gives off a sense of what the film trailer may really be about.

Considering the plot of the trailer I would say this relates to it well as one of the characters is leaning forwards whilst the other is relaxing which can show a sense of power and domination.

Lastly, this photograph was taken as again it has that somewhat mug shot look to it as if the person has been found guilty, which closely relates to the story line. Secondly it does show a dominating and confident personality as the character is staring right into the camera and his hands are in his pockets as though he hasn’t got a care in the world. I believe this will translate well as a poster because it gives off the style and impression I’m looking for regarding my film poster.

EDITING & DRAFTINGThe oncoming slides will show evidence of photo editing with the use of Picasa 3 as well as drafting with the use of Adobe Photoshop CS6 using screens shots. It’ll also

include a step by step explanation of the tools that were used, why and how it’s made the photograph more effective. Although I have included a various amount of photographs in the first 3 slides I haven’t opted to use all of them for photo editing

or drafting.

For the first stages of editing this photograph I tampered with a few of the basic settings. I started off by straightening the photo and it hadn’t been taken straight. Next I added a saturation in order to give it more colour rather than it looking dull and lastly I messed around with the highlights and shadows again to exaggerate the lighter and darker areas of the photograph.

Then I decided to use a range of focal filters such as a soft focus, focal black and white, vignette as well as vignette with cross process. I done this as there is a main focus point of the plot and I wanted to make it evident in the trailer to when putting the two together no complications arise about weather they relate or not. It’s also another way of me showing the audience who the possible main characters may be.

Lastly I opted to include a colour gradient and I chose the colour red to portray a various amount of expressions such as anger, passion, love etc as these will all be present in the film trailer.

1. Firstly I started by including the release date on the poster as this is a popular convention of film posters. The I included a masthead as again it’s one of the conventions of a poster. I opted to use the font ‘Invisible Killer’ as I believe it works well with the image as the stripes that descend at the bottom of the font correspond with the image as well as the concept of bars which is what I tried to create. In order to finalise the masthead I added some shade as well as a glow behind it in order for it to make more of a statement.

2. I then opted for a bit of change regarding the second draft I created for this image. I decided to keep the white masthead the same as I think it contrasts well with the background as well as the vignette effect; although I chose an alternative font as this was a development from the previous draft. After I copy and pasted star icons as my intentions were to include review comments for the film so once that was done I then selected all the white area and using the drop down select tab clicked similar, which then highlighted all of the other white areas for me. I then cut it away so I was only left with the black stars. Next I scaled them down and copied them so they were all accurate and lastly I began to add quotes that would entice the target market to want to watch the trailer and underneath the stars included the company that made this quote to show it’s from a trustworthy source. Once that was complete I opted to re arrange some of the lettering and add more colour as I though it looked better this way.

Similar to the previous photograph I started off by tampering with the highlights and shadows as I wanted to bring out and exaggerate as much of the tones within the image as possible.

For these two images I decided to use a focus so it is clear to the target market who’s important in this trailer in addition who the pressure is on more. I’ve also opted to focus on him using the focal black and white tool singling him out to show that he’s confused about things because he’s the only one that in colour and the rest are in black and white.

1. For the image with just the soft focus as it’s a rather plain image I decided to use a font that would bring it back to life so I used the font ‘Scorched Earth’ and presented it in a red colour again similar to the previous image involving the colour red connotes many feelings such as passion, love and anger ect. Although I didn’t feel as though it went with it very well so I changed the font to ‘Bullet Campus’ as it’s suitable because it shows a divide and within the storyline there is a divide between two families. I coloured it grey as this gives it a gritty feel and I also added a shadow to make it more dramatic and stand out on the page. Also present are the actors names at the top of the poster.

2. For the second draft I used the other focused image. To act as a contrast unlike the previous draft I used the colour red against the black and white background in order to add a vivid effect to it, I also opted to include a shadow to the font. I decided on a font like this as I didn’t want to take too much focus away from the image and as it was red it stood out so there will be no problem in loosing that on the poster; it’s sleek and stylish but powerful at the same time. Finally, I added the release date to the poster.

Lastly for my last photograph I again like the previous two photographs messed around with the highlights and the shadows in order to give it a more dramatic look. I also experimented with a grey scale effect and a cross process effect as it gave the image a lot more depth and made it much more interesting and creative.

I then used an internet software called Pixlr which allowed me to be creative as possible. I used masks which are use in the first two pictures. I think these creative filters especially using the colour red gives it a lot of meaning. I also used other filters that exaggerated the tones within the photograph and improved the skin tones of the actor.

To edit this image I also used a phone application called Diptic. I used it as it allowed me to mirror the photograph which I think is effective and creative and very different from all of the other photo edits.

1. Regarding this image I used the edited version rather than the original. Firstly I added the title strapped to the poster I done this as this is a main convention of a poster for it to have a title. In addition I decided to chose this particular font as it shows a divide, which tells the audience that there could be conflict within the trailer. Next I decided to make it even more creative my merging in another photograph. I done this as it shows the target audience more that could be included in the trailer and gives them more of an idea about what the film may be about just in case the picture doesn't reveal it straight away.

2. For the second draft I completed I opted to use the mirrored image as I fond it rather interesting. After it was edited I included the font ad allowed it to flow down the middle of the page in order again to act like a divide. Next I selected one side of the image and added a Gaussian blur to the image, I done this to represent the character being an enemy of himself or possibly his alter ego etc. After this was done successfully I included all the other basic information such as the release date and the actors names.