Embed Size (px)
Citation preview
3
Salvatore Thomas Carbegrave 2014
Automotive Digital Marketing tips for
CarDealersfacebook
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS 2014 Edition
Published March 2014Published by Salvatore Thomas Carbegravewwwstcarbecom
Version 10 copyCopyright 2014 Salvatore Thomas Carbegrave
toolsUSE THE RIGHT
deg1
FACEBOOKBOOK
FAN PAGE
PROFILEVS
Published by Salvatore Thomas Carbegrave
FACEBOOK PROFILE
FANFRIENDS LIMIT
INSIGHT
CUSTOMIZABLE
FACEBOOK FAN PAGE
5000 none
none complete analytics
none TAB creation
Facebook is a great tool to use for your Automotive digital marketing strategy Although make sure your company is using the right Facebook tools Facebook business version is called FAN PAGE Fan pages allow your company to 1 Create a real fan base with no numeric limitations 2 Get full analytics data reports 3 Customize your digital presence through TAB creation
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
Published by Salvatore Thomas Carbegrave
1
2
3
NO FAN LIMIT
INSIGHTS
CUSTOMIZABLE
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
FAN BASE
CREATE YOUR
deg2
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook Environment
Your Fans
In order to get your Automotive Digital results from Facebook you will need to create a solid fan base Facebook offers you a huge potential audience Notwithstanding you will need to get people passionate about your brand products people and promotions There are several ways to create your fan base such as -shy‐ Facebook Advertising -shy‐ Email marketing -shy‐ In-shy‐store customers call-shy‐to-shy‐action The main point of creating a business fan base is to get involved only with potential customers so even if it seems a good idea to ask your friends to LIKE your business page ask yourself are the people I am asking to LIKE my page ever going to buy my automotive products or services
Published by Salvatore Thomas Carbegrave
If you are going to use Facebook Advertising to create your Automotive fan base make sure to select 1 The appropriate message and picture 2 The correct target provenience (city state region) 3 Your potential fan base interests (Automotive used cars FIAT Automobileshellip)
1 2
3
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS 2014 Edition
Published March 2014Published by Salvatore Thomas Carbegravewwwstcarbecom
Version 10 copyCopyright 2014 Salvatore Thomas Carbegrave
toolsUSE THE RIGHT
deg1
FACEBOOKBOOK
FAN PAGE
PROFILEVS
Published by Salvatore Thomas Carbegrave
FACEBOOK PROFILE
FANFRIENDS LIMIT
INSIGHT
CUSTOMIZABLE
FACEBOOK FAN PAGE
5000 none
none complete analytics
none TAB creation
Facebook is a great tool to use for your Automotive digital marketing strategy Although make sure your company is using the right Facebook tools Facebook business version is called FAN PAGE Fan pages allow your company to 1 Create a real fan base with no numeric limitations 2 Get full analytics data reports 3 Customize your digital presence through TAB creation
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
Published by Salvatore Thomas Carbegrave
1
2
3
NO FAN LIMIT
INSIGHTS
CUSTOMIZABLE
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
FAN BASE
CREATE YOUR
deg2
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook Environment
Your Fans
In order to get your Automotive Digital results from Facebook you will need to create a solid fan base Facebook offers you a huge potential audience Notwithstanding you will need to get people passionate about your brand products people and promotions There are several ways to create your fan base such as -shy‐ Facebook Advertising -shy‐ Email marketing -shy‐ In-shy‐store customers call-shy‐to-shy‐action The main point of creating a business fan base is to get involved only with potential customers so even if it seems a good idea to ask your friends to LIKE your business page ask yourself are the people I am asking to LIKE my page ever going to buy my automotive products or services
Published by Salvatore Thomas Carbegrave
If you are going to use Facebook Advertising to create your Automotive fan base make sure to select 1 The appropriate message and picture 2 The correct target provenience (city state region) 3 Your potential fan base interests (Automotive used cars FIAT Automobileshellip)
1 2
3
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
toolsUSE THE RIGHT
deg1
FACEBOOKBOOK
FAN PAGE
PROFILEVS
Published by Salvatore Thomas Carbegrave
FACEBOOK PROFILE
FANFRIENDS LIMIT
INSIGHT
CUSTOMIZABLE
FACEBOOK FAN PAGE
5000 none
none complete analytics
none TAB creation
Facebook is a great tool to use for your Automotive digital marketing strategy Although make sure your company is using the right Facebook tools Facebook business version is called FAN PAGE Fan pages allow your company to 1 Create a real fan base with no numeric limitations 2 Get full analytics data reports 3 Customize your digital presence through TAB creation
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
Published by Salvatore Thomas Carbegrave
1
2
3
NO FAN LIMIT
INSIGHTS
CUSTOMIZABLE
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
FAN BASE
CREATE YOUR
deg2
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook Environment
Your Fans
In order to get your Automotive Digital results from Facebook you will need to create a solid fan base Facebook offers you a huge potential audience Notwithstanding you will need to get people passionate about your brand products people and promotions There are several ways to create your fan base such as -shy‐ Facebook Advertising -shy‐ Email marketing -shy‐ In-shy‐store customers call-shy‐to-shy‐action The main point of creating a business fan base is to get involved only with potential customers so even if it seems a good idea to ask your friends to LIKE your business page ask yourself are the people I am asking to LIKE my page ever going to buy my automotive products or services
Published by Salvatore Thomas Carbegrave
If you are going to use Facebook Advertising to create your Automotive fan base make sure to select 1 The appropriate message and picture 2 The correct target provenience (city state region) 3 Your potential fan base interests (Automotive used cars FIAT Automobileshellip)
1 2
3
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
FACEBOOKBOOK
FAN PAGE
PROFILEVS
Published by Salvatore Thomas Carbegrave
FACEBOOK PROFILE
FANFRIENDS LIMIT
INSIGHT
CUSTOMIZABLE
FACEBOOK FAN PAGE
5000 none
none complete analytics
none TAB creation
Facebook is a great tool to use for your Automotive digital marketing strategy Although make sure your company is using the right Facebook tools Facebook business version is called FAN PAGE Fan pages allow your company to 1 Create a real fan base with no numeric limitations 2 Get full analytics data reports 3 Customize your digital presence through TAB creation
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
Published by Salvatore Thomas Carbegrave
1
2
3
NO FAN LIMIT
INSIGHTS
CUSTOMIZABLE
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
FAN BASE
CREATE YOUR
deg2
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook Environment
Your Fans
In order to get your Automotive Digital results from Facebook you will need to create a solid fan base Facebook offers you a huge potential audience Notwithstanding you will need to get people passionate about your brand products people and promotions There are several ways to create your fan base such as -shy‐ Facebook Advertising -shy‐ Email marketing -shy‐ In-shy‐store customers call-shy‐to-shy‐action The main point of creating a business fan base is to get involved only with potential customers so even if it seems a good idea to ask your friends to LIKE your business page ask yourself are the people I am asking to LIKE my page ever going to buy my automotive products or services
Published by Salvatore Thomas Carbegrave
If you are going to use Facebook Advertising to create your Automotive fan base make sure to select 1 The appropriate message and picture 2 The correct target provenience (city state region) 3 Your potential fan base interests (Automotive used cars FIAT Automobileshellip)
1 2
3
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
Published by Salvatore Thomas Carbegrave
FACEBOOK PROFILE
FANFRIENDS LIMIT
INSIGHT
CUSTOMIZABLE
FACEBOOK FAN PAGE
5000 none
none complete analytics
none TAB creation
Facebook is a great tool to use for your Automotive digital marketing strategy Although make sure your company is using the right Facebook tools Facebook business version is called FAN PAGE Fan pages allow your company to 1 Create a real fan base with no numeric limitations 2 Get full analytics data reports 3 Customize your digital presence through TAB creation
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
Published by Salvatore Thomas Carbegrave
1
2
3
NO FAN LIMIT
INSIGHTS
CUSTOMIZABLE
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
FAN BASE
CREATE YOUR
deg2
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook Environment
Your Fans
In order to get your Automotive Digital results from Facebook you will need to create a solid fan base Facebook offers you a huge potential audience Notwithstanding you will need to get people passionate about your brand products people and promotions There are several ways to create your fan base such as -shy‐ Facebook Advertising -shy‐ Email marketing -shy‐ In-shy‐store customers call-shy‐to-shy‐action The main point of creating a business fan base is to get involved only with potential customers so even if it seems a good idea to ask your friends to LIKE your business page ask yourself are the people I am asking to LIKE my page ever going to buy my automotive products or services
Published by Salvatore Thomas Carbegrave
If you are going to use Facebook Advertising to create your Automotive fan base make sure to select 1 The appropriate message and picture 2 The correct target provenience (city state region) 3 Your potential fan base interests (Automotive used cars FIAT Automobileshellip)
1 2
3
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
Published by Salvatore Thomas Carbegrave
1
2
3
NO FAN LIMIT
INSIGHTS
CUSTOMIZABLE
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
FAN BASE
CREATE YOUR
deg2
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook Environment
Your Fans
In order to get your Automotive Digital results from Facebook you will need to create a solid fan base Facebook offers you a huge potential audience Notwithstanding you will need to get people passionate about your brand products people and promotions There are several ways to create your fan base such as -shy‐ Facebook Advertising -shy‐ Email marketing -shy‐ In-shy‐store customers call-shy‐to-shy‐action The main point of creating a business fan base is to get involved only with potential customers so even if it seems a good idea to ask your friends to LIKE your business page ask yourself are the people I am asking to LIKE my page ever going to buy my automotive products or services
Published by Salvatore Thomas Carbegrave
If you are going to use Facebook Advertising to create your Automotive fan base make sure to select 1 The appropriate message and picture 2 The correct target provenience (city state region) 3 Your potential fan base interests (Automotive used cars FIAT Automobileshellip)
1 2
3
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
FAN BASE
CREATE YOUR
deg2
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook Environment
Your Fans
In order to get your Automotive Digital results from Facebook you will need to create a solid fan base Facebook offers you a huge potential audience Notwithstanding you will need to get people passionate about your brand products people and promotions There are several ways to create your fan base such as -shy‐ Facebook Advertising -shy‐ Email marketing -shy‐ In-shy‐store customers call-shy‐to-shy‐action The main point of creating a business fan base is to get involved only with potential customers so even if it seems a good idea to ask your friends to LIKE your business page ask yourself are the people I am asking to LIKE my page ever going to buy my automotive products or services
Published by Salvatore Thomas Carbegrave
If you are going to use Facebook Advertising to create your Automotive fan base make sure to select 1 The appropriate message and picture 2 The correct target provenience (city state region) 3 Your potential fan base interests (Automotive used cars FIAT Automobileshellip)
1 2
3
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook Environment
Your Fans
In order to get your Automotive Digital results from Facebook you will need to create a solid fan base Facebook offers you a huge potential audience Notwithstanding you will need to get people passionate about your brand products people and promotions There are several ways to create your fan base such as -shy‐ Facebook Advertising -shy‐ Email marketing -shy‐ In-shy‐store customers call-shy‐to-shy‐action The main point of creating a business fan base is to get involved only with potential customers so even if it seems a good idea to ask your friends to LIKE your business page ask yourself are the people I am asking to LIKE my page ever going to buy my automotive products or services
Published by Salvatore Thomas Carbegrave
If you are going to use Facebook Advertising to create your Automotive fan base make sure to select 1 The appropriate message and picture 2 The correct target provenience (city state region) 3 Your potential fan base interests (Automotive used cars FIAT Automobileshellip)
1 2
3
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
Published by Salvatore Thomas Carbegrave
If you are going to use Facebook Advertising to create your Automotive fan base make sure to select 1 The appropriate message and picture 2 The correct target provenience (city state region) 3 Your potential fan base interests (Automotive used cars FIAT Automobileshellip)
1 2
3
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
ENGAGE WITHFANS
deg3
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
Facebook for business is meant to get people involved Many Automotive businesses forget this crucial point and prefer to communicate according to ldquoold marketing and communications schemesrdquo The old one-shy‐way marketing does not work on Facebook so make sure not just to talk about your work Automotive business can use a simple role called ldquoFacebook 4 Prsquos for customers Engagementrdquo The 4 Prsquos (People Product Promotions and Places) are the themes which can be used as Facebook content to interact with potential customers Automotive customers are not going to look at your brand just as a company Your company is made of people it lives in several places like fair expos and offices while you present different products and promotions Dontrsquos be professionally ego-shy‐centric -shy‐ put customers at the center of your business
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
3 AUTOMOTIVE DIGITAL MARKETING TIPS FOR CAR DEALERS Published by Salvatore Thomas Carbegrave
Facebook of Customer Engagement4PrsquorsquosPEOPLE PLACES
PRODUCTS PROMOTIONS
Your company is made of people Letrsquos your potential customers meet them
Your company is present in many places Letrsquos your potential customers follow you
You have several plus for your customers let them know what you have to offer
You sell products and services let people know what your job is what you sell and how to buy it
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
I WISHyou DigitalSUCESS
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
- Salvatore Thomas Carbegrave 2012-2014Automotive Digital Marketing Record
Carbegrave Salvatore Thomas
Via della Villa 23 San Nicolograve di Celle Deruta PG 06123 - ItalyPrimary phone +39 339 31 55 737 Secondary phone +39 075 528 8461 Email stcarbegmailcom Facebook wwwfacebookcomsalvatorecarbe | blog wwwstcarbecom
