GREEN FOR GO(FASTER) GREEN FLEETS:4 REASONS WHY ITS TIMEFOR YOUR ORGANISATION TO PUT ITS FOOT DOWN (AND ENJOY IT)
REMEMBER GREEN FLEETS?
THEY USED TO DRIVE THE PUBLIC SECTOR AGENDA. BUT THEN ALL THOSE ENVIRONMENTAL ISSUES
TOOK A BACK SEAT.
PRESSURES ON FUNDING TURNED OUR HEADS TO OTHER ISSUES.
THAT KIND OF THING.
BUT GUESS WHAT? GREEN THINKING HASNT GONE AWAY.
IN FACT, WHILE WE WERENT LOOKING, SUSTAINABLE SOLUTIONS HAVE MADE ENORMOUS GAINS.
Some pretty amazing stuff has happened in all areas of life.
ALL OF A SUDDEN... ECO-FRIENDLY SOLUTIONS HAVE ARRIVED IN THE REAL WORLD.
(Think more organic food, ethical products and smarter recycling.)
IN CONSUMER PRODUCTS
(Think crowd-funded social enterprises and carbon-free investment portfolios.)
(Think passive houses and high-output solar cells.)
(Think the BMW i3 electric car. Drool.)
THESE THINGS REALLY WORK.
THEY MAKE A DIFFERENCE.
AND THEYRE MAKING CARBON-OFFSETTING LOOK SO WELL, YESTERDAY.
IT LOOKS LIKE GREEN TECHNOLOGY IS BACK WITH A VENGEANCE.
TODAY, ECO-FRIENDLINESS IS WHERE INNOVATIONS HAPPEN. AUTOMOTIVE TECH IS NOT OPPOSED TO GREEN ANYMORE.
IT ENABLES IT.
TODAYS SUSTAINABLE DRIVING SOLUTIONS ARE POWERING AHEAD. AND THEYRE CHALLENGING CONVENTIONAL WAYS OF DOING THINGS.
GREEN IS DOING MORE WITH LESS.
FOR REAL SAVINGS
Not just saying it louder, but delivering front-line benefits:t
FOR MORE EFFICIENCY
FOR BETTER COMMUNITIES
AND THE GOOD NEWS FOR THE PUBLIC SECTOR IS:
THE AUTOMOTIVE INDUSTRY HAS BEEN TRAILBLAZING WITH A LOT OF THIS STUFF.
MANUFACTURERS HAVE INVESTED IN R&D.
A LOT. (In 2014, the top four best green brands were in the automotive category!)*
They are competing to put attractive low-emission vehicles on the market.
Thats great for all your drivers.
* Interbrand Best Global Green Brands 2014: http://www.rankingthebrands.com/The-Brand- Rankings.aspx?rankingID=210&nav=category
DRIVERS ARE EAGER TO GET IN THE GREEN SEAT.(NEW VEHICLE! COOL TECH! FUEL SAVINGS! KA-CHING!)
THE PUBLIC SECTOR HAS PIONEERED GREEN FLEET LEASING.
You led the way. The private sector followed. And now there are cost-effective green leasing models that work better than ever.
ITS THE IDEAL TIME FOR PUBLIC SECTOR FLEETS TO GO EVEN GREENER.
NOT JUST BECAUSE ITS THE RIGHT THING TO DO.
Because local communities care about this stuff,
Because it gives you best value, so you can spend more elsewhere,
And because its not going away.
Because greener is leaner, reducing running costs,
BUT ALSO FOR THESE FOUR REASONS:
REALLY?YES.LET US EXPLAIN.
GREENER IS LEANER AND THE TOP REASON IS FUEL SAVINGS.
Fuel is the second largest single cost in a leased vehicle (after rental).
So it absolutely makes sense to lease sippers, not guzzlers and encourage people to drive them efficiently.
(True fact: telematics can totally help with that.)
THEN THERES NATIONAL INSURANCE
And thats lowest for low-emission cars (whereas the leasing disallowance for cars with high emissions (above 130 g/km) means more tax to pay).
So when we look at Whole Life Cost, theres a clear business case for going green.
(If youd like to know more, check out this video.)
COMMUNITIES CARE ABOUT THIS STUFF.Local residents, councillors, schools, teachers, universities, lecturers, students, hospitals, managers, doctors, patients, carers, churches, charities, clubs, volunteers
... in fact, everyone cares (If youd like to know more, check out this video.)
HERES WHAT WE MEAN:
Communities trust you to lead by example, putting Environmental Responsibility into action. The media and your peers will take note.
Lower vehicle emissions enable a healthier environment (especially if you encourage your suppliers to get on board too*).
Efficient vehicles deliver savings, so you can spend more on those frontline services that your community values so much.*Ideal if your suppliers have ISO 14001
Green is cooler than ever. and not just because it saves you a fortune in fuel.
Forget the tree-hugging worthiness and abstinence. Today, its cutting-edge tech.
Job packages with green vehicles help to attract innovative, talented people.
It says a lot about your organisation.
(Pssst: Leonardo DiCaprio drives an electric vehicle. Thats how cool they are.)
AS A PUBLIC SECTOR ORGANISATION, YOURE AN IDEAL EARLY ADOPTER FOR ELECTRIC VEHICLES AS PERK CARS.
Youre a high-volume buyer (that means a discount great for total cost of ownership)
Your vehicles are super visible within your community (CR and PR will love it!)
And most of your drivers journeys never exceed the range of a single charge (so the vehicles can re-charge overnight)
THATS NEAT. AND ITS GOT AN AMAZING SIDE-EFFECT:YOULL BE SPREADING EV LOVE!
TURNS OUT PEOPLE TOTALLY FALL FOR ELECTRIC VEHICLES ONCE THEYVE ACTUALLY DRIVEN ONE.
GIVE THEM THE EXPERIENCE AND THEYLL BECOME PASSIONATE PROMOTERS. Not just cars ... but the impressive array of other electric vehicles available too.
A GREEN FLEET GIVES YOU BEST VALUE.Every pound you save can be diverted to support other key services
GREEN FLEET: SEE THE WHOLE LIFE COST AND THERES A CLEAR CASE FOR LEASING.
Depreciation, VAT, insurance, servicing and more... just crunch the numbers.
(This video shows you how to do it.)
Whats more, with leasing, you always get the latest green vehicles that offer leading-edge efficiency.
GREEN THINKING IS INNOVATIVE.
Its a mindset and culture that shows your organisation embraces change.
You get your people thinking. They feel inspired to find new solutions to old problems ... stuff that the public sector has been wrestling with for years.
Its an attitude that will help your organisation to excel.
THE BIGGEST REASON WHY YOU SHOULD GO GREEN NOW, HOWEVER, IS...
THAT ITS NOT GOING AWAY.
LETS FACE IT: ENERGY COSTS, RESOURCES AND CO2-EMISSIONS WILL CONTINUE TO BE AN ISSUE.
And you wont really have a choice.
IN THE NEXT COUPLE OF YEARS...
Fuel will become even more expensive.
Emission laws and targets for the public sector will become more severe (so guzzlers will cost much, much more).
And inner-city traffic will become more restricted.
* Thats a vehicle with an internal combustion engine aka plain old fuel-powered car.
MAYBE EVEN SOONER...
The focus of technology is on eco-friendly developments. Tomorrows cool vehicles will all be green.
New business models are developing around green technology (like an EV lease with an option for an ICE* for longer trips).
A fast-growing range of adaptable green vehicles are becoming viable. Citizens will expect organisations to lead the way.
WOULD YOU RATHER WAIT TO GO GREEN UNTIL YOU HAVE TO? OR DO YOU WANT TO REAP THE REWARDS OF BEING A PIONEER?
THOUGHT SO. TALK TO US.
WE DO GREEN.
THIS ONES REALLY EXCITING.
Were seeing a million possibilities to make a real difference and enjoy all the benefits that come with a sustainable fleet strategy.
If youd like to learn more about whole life cost and fleet finance check out our rant.
Want to know how telematics can help green driving? View our slideshare.
And if youre looking to figure out a way of going green that makes sense for your fleet we should talk
Tel: 0844 493 5840 / 0844 493 7656 Email: email@example.com
WERE AUTOMOTIVE LEASING
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WEVE SEEN ALL THE VEHICLE TRENDS OVER THE PAST 50 YEARS..