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Gerry McGovern of Customer Carewords talks digital bridge-building at Intranet Now, the first and only independent intranet conference in the UK.
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From intranet to net-work: the rise of the digital bridge builder
Gerry McGovern
Intranet Now, September 2, 2014
@gerrymcgovern
www.customercarewords.com
The Story of a Intranet
Once upon a time …
…with noble objectives:
“Inform our employees about stuff we
want them to know about”
“Tell them about what a wonderful
organization we are and how lucky
they are to work for us”
“Give them a place to dump their stuff
other than a local file server”
The objectives quickly become…
Publish lots of cool news & stuff
Tetra Pak Technical Service / Public Information05-07-07/Mats G Johansson
It’s about …
Publisher 10 min
Visitor 60 minVisitor 60 minVisitor 60 minVisitor 60 min Visitor 60 min300
10
Tetra Pak Technical Service / Public Information05-07-07/Mats G Johansson
Publisher 60 min
Visitor 10 minVisitor 10 minVisitor 10 minVisitor 10 minVisitor 10 min
60
50
It’s about …
• Book a meeting room, catering• Career planning / development• Claim Expenses • Communication from senior
management• Competitor research • Customer feedback, satisfaction
surveys• Check product or service availability
(pipeline, launches, lead time)
50,000 employees voted
55 Organisations UK, Sweden, Norway, Denmark, Belgium, Holland, US, Canada
Where we are now
Where we need to be
SystemsTools
DepartmentsPolicies
What the procedure for authorising
travel by taxis?
Policies and guidelines need to be available at the TASK
Oh..I might need to check how to authorise that
I need to Book a
Taxi
T1
T1
T1
CFO Research, 2014
Copyright © Gerry McGovern: www.gerrymcgovern.com 18
Before we unify search we must solve this problem:
Intranet content doesn’t want to get found
@gerrymcgovern