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10 Tips for a successful IP strategy © Claystrand Consulting 2016, all rights reserved. Claystrand Consulting

10 tips for a successful IP strategy

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10 Tips for a successful IP strategy

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

1. Know your immaterial assetsTrademarks, patents, utility models, trademarks, design rights

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

2. Find out the value and potential of your IP assetsNot all IPRs are equally valuable, emphasise the most valuable ones

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

3. Determinte the level of protection of your IP assetsRegistered, unregeistered, pending, expired, secrets

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

4. Ascertain out whether you infringe on others’ IPRsEnsure that you have a valid licnese to use all third party IPRs

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

5. Determine whether capital is tied up in unncessary IPRs

IP management incurs costs. Sell, license, utilise, or allow to expire.

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

6. Create an IP strategyA clear IP strategy is the most effective way of managing a company’s IPRs

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

7. Train your staff and familiarise them with the IP strategy

Keep the knowhow of your personnel up to date, make IP training a part of new staff members’ introduction

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

8. Seuraa IP strategian toteutumistaHavaitse poikkeamat, tee korjaukset

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

9. Assess the current IP strategy regularlyMake any necessary adjustments

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting

10. Turn to an expert when necessaryWhen it comes to complex legal issues, such as intellectual property law, it is best to trust an expert.

Otherwise it is possible that massive financial risks may realise, or opportunities may be missed.

© Claystrand Consulting 2016, all rights reserved.

Claystrand Consulting