Optimize Your LinkedIn Profile

For Personal and Business Success

/jeffreylcohen

@jeffreylcohen

in/jeffreylcohen

LinkedIn: The Professional Network

Optimize Your LinkedIn Profile

Why is it significant for a business?

More than 150 million members worldwide

Who’s using it well?

Before We Start: LinkedIn Mobile App

Tip 1: Profile Photo

Tip 2: Descriptive Title

Tip 3: Descriptive Websites

Tip 4: Connect Profiles

Tip 5: Custom URL on Public Profile

Tip 6: Keyword Rich Summary

Tip 7: Add Skills and Expertise

Tip 8: Descriptive Job Description

Tip 9: Connect with Colleagues and More

Tip 10: Ask for Recommendations

Tip 11: Join Industry Groups

More resources

Where to go for more info

Follow @Salesforce and @Radian6 for more tips &

tricks

Stay tuned for our Social Tips eBook! We’ll send it to

you directly if you @ mention Salesforce today. Do it

now!

Jeffrey L. Cohen

Social Strategist, Radian6