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Pinterest is now a very effective social image sharing tools that effectively drive traffic to the website. Now Digital Marketer using Pinterest as a important tool for digital marketing strategy. Pinterest is one of the highest gaining social network sites in the USA and World. Pinterest is very helpful to for lead generation and increasing in web traffic.
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25 ULTIMATE PINTEREST MARKETING TIPS AND TRICKS FOR SMALL BUSINESS IN 2013
Design By Yogesh GautamDigital Marketing ExpertSquareZoom Digital Marketing & Advertising(http://SquareZoom.com )
WHAT IS PINTEREST?
Pinterest is a Pin Board style Social Photo and Video
Sharing site launched in 2009 by Cold Brew Labs Inc.
Pinterest is the “Fastest growing Social Networking
Service in the World.” Pinterest allows users to create
and manage image collections according to related
theme. It allows users to browse other’s Pin Boards for
Re-Pin for their collections and Likes photos. You can
also share Pins on Facebook and Twitter.
IS PINTEREST IMPORTANT FOR YOUR BUSINESS?
Pinterest is growing very fast, daily unique visitors of
Pinterest is nearly 1.5 million and spending an around 15
minutes a day on the website. In January 2012, Pinterest
drive greater traffic to websites than combined Google
Plus, Youtube, LinkedIn and Reddit traffic. So, Pinterest
offers opportunity to Businesses and Internet Marketers
to grow their business. So, I am trying to post some
Pinterest marketing tips to improve your business.
PINTEREST MARKETING TIPS AND TRICKS
Register at Pinterest
and create a username,
you can use business name as your
username.
PINTEREST MARKETING TIPS AND TRICKS
At the time of setting up your Pinterest account, add a
paragraph about you, add your business name on your
profile and your business description and keyword-rich text
in your About Description. Add your website or blog URL in
your profile.
PINTEREST MARKETING TIPS AND TRICKS
After creating a Pinterest account, you can create online
Boards on different topics related to your business and
then you can add videos and images to your Boards by
pinning them. Name your pin boards according to your
services and products. Be creative to name your pin board.
You need to keep your board names interesting but short.
When you will pin something in board they will get shared.
PINTEREST MARKETING TIPS AND TRICKS
Connect your Pinterest account to your other social media
sites like Facebook and Twitter to get most visibility for
your pins; it will help you to gain your followers. Don’t
forget to integrate your Pinterest account with Facebook’s
timeline; this is very powerful featuring which able to post
your content on both the side at same time.
PINTEREST MARKETING TIPS AND TRICKS
Follow other Pinterest users with related
theme and in your local area.
PINTEREST MARKETING TIPS AND TRICKS
Put a Pinterest follow button on
your website so that visitor of
your website can follow you or
your business on Pinterest
easily. You can find HTML code
at Pinterest Goodies.
PINTEREST MARKETING TIPS AND TRICKS
Pin lots of quality images and videos on
your board. Infographics are the highly
popular content these days. People likes
Infographics, so develop some Infographics
related to your business and Pin it on
Pinterest.
PINTEREST MARKETING TIPS AND TRICKS
You can tag other Pinterest user in your pins
it will help to grow your network, you can
use @username to tag.
PINTEREST MARKETING TIPS AND TRICKS
“Like” and comments on other user’s pins.
It will help to grow your network and
increase comments on your pins. Keep
attention on trends. You can click on the
“Popular” link on home page of your
Pinterest.
PINTEREST MARKETING TIPS AND TRICKS
Not just pin your own
unique stuffs as well
as repin other’s pin, it
will help to increase
your follower.
PINTEREST MARKETING TIPS AND TRICKS
You can pin interesting and informative
videos on Pinterest. You can share videos
from youtube and other videos sharing
websites easily. You can create your own
videos to share on Pinterest
PINTEREST MARKETING TIPS AND TRICKS
Always write an informative description at
the time of Pin an image. This description
will use when other people will Re-pin it. You
can use your business name in the
description for branding of your business.
PINTEREST MARKETING TIPS AND TRICKS
If you want to publish an image on your
website or blog posts you can use embed
option to publish it. Always use images or
videos in your blog post, so that readers can
share your blog post. If you are not adding
any image or videos in your blog post, no
one can Pin it on Pinterest.
PINTEREST MARKETING TIPS AND TRICKS
You can use Pinterest iPhone app if you
have iPhone. You can pin images from
iPhone camera, you can also add location to
these pin so that other people can find your
images easily.
PINTEREST MARKETING TIPS AND TRICKS
You can watermark the images with your
business name or you can add text on these
images
PINTEREST MARKETING TIPS AND TRICKS
You can also create seasonal or holiday
board which is related to your business or
brand and Pin images on these board, like
New Year’s, Christmas, Resolutions, etc.
PINTEREST MARKETING TIPS AND TRICKS
Choose keywords accordingly your business
and add in image’s description so that other
people can find your images at time of
searching.
PINTEREST MARKETING TIPS AND TRICKS
If you want to see who is pinning your
images videos, you can find it on this url
http://pinterest.com/source/yoursite just
replace “yoursite” with your website url
PINTEREST MARKETING TIPS AND TRICKS
You can add your price on your pins, if you
want your own Pinterest shop. Just add $ or
£ symbol followed by item’s price in your
image’s description. If you add prices to
your Pin, these pins will be featured in
Pinterest’s Gift section
PINTEREST MARKETING TIPS AND TRICKS
You can create a special board for your
company’s team members where you can
add your employee’s photo with bio. You
can add photo of special moment in your
company.
PINTEREST MARKETING TIPS AND TRICKS
Add latest news and new best things in your
niche. You can get the trust of your
followers if you will provide the best news
from trusted sources
PINTEREST MARKETING TIPS AND TRICKS
Analysis when you are getting most Repins,
comments and likes, analysis your referral
traffic stats to your website. You can use
this data for maximize the traffic and
engagement
PINTEREST MARKETING TIPS AND TRICKS
If you host and participate in any events like
webinars or other classes you use the
material and pictures and videos of events
PINTEREST MARKETING TIPS AND TRICKS
You can use Pinterest Board for case
studies; Turn your text case studies into
beautiful and interesting pictures or videos
people will like it
PINTEREST MARKETING TIPS AND TRICKS
You can run a Pinterest contest for your
reader. Invite your readers to Pin links and
images from your blog post or website and
inspire them. You can offer a prize for it. You
can create a board for discounts coupons
and update regular discounts information
about your business on it.
PINTEREST TOOLS AND APPS
You can find Pinterest Tools Apps at Pinterest Goodies for
Pinterest marketing. Pin It Button for Web Browser,
Pinterest Apps for iPhone, Follow Button for Websites or
Blogs and Pin It Button for Websites or Blogs are available
here Pinterest.com/About/Goodies/. If you are using Google
Chrome you install Pinterest Chrome Extention. For
WordPress blogger you can add Pinterest WordPress Plugin
for your blog.
Thank youContact Us
Yogesh Gautam(Digital Marketing Expert)
(SquareZoom Digital Marketing & Advertising Agency)
http://SquareZoom.com
http://pinterest.com/yogeshgautam