3 Reasons Why SEO Works

The JDR Group

Why SEO? We're in tough economic

times at the moment and so why, as a business owner, would you be looking to invest in search engine marketing techniques at a time like this?

Here are three very powerful reasons why search engine marketing can make a major positive change to your business.

Outbound Marketing

We know now that when people want to find a product or service, they go out looking for it themselves. You can't rely on outbound marketing methods the same way that you used to be able to ten years ago.

Every day we receive something like three thousand different marketing messages; o Adverts that we seeo Adverts we hearo Junk mailo Telemarketing

And how much of that do you take notice of, and retain the information, when you know that any time you need to find something you can just do a Google search?

Ten years ago you could invest in lots of magazine adverts, local directories and radio advertising and it would bring you results.

Nowadays when people want something they can go and find it themselves.

You need make sure that you are the business that gets found when your customers decide they want to buy your product or your service.

Time-Saving Most forms of

marketing you have to spend lots of time on; o design the adverts o write the letterso do the telemarketing

With search engine marketing your prospects come to you. They come looking for you.

Long-Lasting

It's not like a lot of forms of advertising where your advert appears only while you are paying for it, and is withdrawn as you stop paying.

Investing in search engine marketing is something that takes time and the results will improve over a period of time.

As it carries on, you then continue to benefit from the work that goes into getting your website found high up in the search engines for sometimes months and years after the work has already taken place.

JDR Group are a web design and internet marketing company based in Derby. Whether you already have a website or are starting from scratch it is JDR's aim to provide you with a full range of services, from website design to email marketing, search engine optimisation and advanced internet marketing strategies. We aim to supply you with useful information on an ongoing basis to help you make the most of both your online and offline marketing strategies.

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