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How to Design Market Relevant Projects and Ensure Sustainable Outcomes Eileen Gutierrez

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  • 1. How to Design Market Relevant Projects and Ensure Sustainable Outcomes Eileen Gutierrez

2. Project Development for Sustainable Tourism: A Step by Step Approach Tourism and International Cooperation for Development Course USAID - Online courses in Sustainable Tourism Development Training on tourism and its role in international development 3. Four Keys to a Successful Project: Clearly define the problem Develop a results-oriented program description Establish a system for monitoring, evaluation, & reporting Agree upon responsibilities for performance 1 2 3 4 4. The Project Concept A project concept note is developed in the early stages of a Projects Life Cycle Used to garner agreement or approval from: Project stakeholders Supporters Donors Governments 5. Concept Note Outline 1. Identify the Projects Major Result 2. Identify Project Team Members 3. Determine the Target Audience The Bukakhwe Cultural Conservation Trust and Conservation International is please to submit to the DFID Challenge Fund the concept of a Bushman Traditional Village, an innovative idea offering tourists an exciting cultural, educational experience, while simultaneously rejuvenating a culture rich in knowledge about the balance between man and nature. The main objective of the Bushman Traditional Village project is to raise the capacity of and empower the Gudigwa community to create livelihoods that are economically and environmentally sustainable in the long-term 6. Concept Note Outline Contd 4. Develop a Plan for a Participatory Process the GSTA is poised to offer an approach that will actively involve broad participation from among Ecuadors tourism value chain in every stage of the program .Through ... when stakeholders across sectors are engaged to work towards common goals, they can produce large scale sustainable impact 5. Define Project Goals and Objectives together with Stakeholder(s) 7. Concept Note Outline Contd 6. Complete In-field Assessments - Demand and Supply - Infrastructure, Capacity - Environmental, Political - Economic, Social, Cultural 7. Conduct a Value Chain Analysis - End market opportunities - Enabling environment internationally and nationally - Inter-firm cooperation - Supporting market - Product and process upgrading 8. Write a Summary of the Main Problems to be Addressed 8. Concept Note Outline (contd) 9. Propose Solutions, Describe Activities and Objectives Objective: A Change in Condition Increase by 50% the number of ecotourism businesses participating in sustainable tourism certification programs Activity: An Action You Will Take 10. Describe a Plan for Monitoring and Evaluation (and reporting) .we will work to develop a causal model as a basis for monitoring and evaluation and institutionalizing the collection and analysis of relevant performance indicator data.. to monitor the quantity and quality of project activities. By keeping this system simple and accessible > 9. Concept Note Outline (contd) 11. Describe who will Implement the Project - Who has overall management, financial, and administrative responsibility? - Who will be implementing activities? 12. Develop a Project Sustainability Plan - Who will carry outputs forward and how? 10. Concept Note Outline Contd 13. Program Management and Organizational Structure Include an organizational chart or matrix Describe role and responsibilties for project management and activities 11. Concept Note Outline Contd 14. Draft Budget Salaries, Wages, Benefits Consultants Travel and Transportation Equipment Subcontractors Indirect Costs (organizations overhead) Direct Costs 12. Four Keys to a Successful Project: Clearly define the problem Develop a results-oriented program description Establish a system for monitoring, evaluation, & reporting Agree upon responsibilities for performance 1 2 3 4