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About Prophet

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Prophet is a strategic brand and marketing consultancy with offices around the globe. We deliver inspired and actionable ideas that help our clients win in the marketplace. What counts: our collaborative spirit. Our innovative problem solving approach. Our powerful blend of strategy, creativity, and analytics. Our ability to balance your short-term business needs against longer-term growth goals. Our network of business leaders. Our thought leadership in brand, marketing, and beyond. It's led to successful outcomes for such preeminent clients as BMW, Cisco, GE, Johnson and Johnson, Kellogg’s, McDonald’s, The Cosmopolitan, Visa, and Zurich Financial.

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Page 1: About Prophet
Page 2: About Prophet

ABOUT PROPHET

Page 3: About Prophet

COMPELLING STATEMENT TO INTRODUCE PRESENTATION

Prophet is a strategic brand and marketing consultancy

WE HELP CLIENTS WIN BY DEVELOPING INSPIRED AND ACTIONABLE IDEAS

Page 4: About Prophet

We were founded in 1992 and currently employ227 brand & marketing strategists, designers, innovation specialists, research and analytics consultants in 9 offices globally

Prophet is a fast-growing company with a skilled, experienced team

Page 5: About Prophet

Proprietary and confidential. Do not distribute.2011 EOY QAP Review 5

CHI

SF

NYBER

ZUR

LON

ATLRIC

We have offices around the globe

HK

Page 6: About Prophet

Proprietary and confidential. Do not distribute.2011 EOY QAP Review 6

Our people come from leading consultancies, agencies, and major companies

Page 7: About Prophet

Proprietary and confidential. Do not distribute.2011 EOY QAP Review 7

We are thought-leaders in brand, marketing and beyond

Page 8: About Prophet

Proprietary and confidential. Do not distribute.2011 EOY QAP Review 8

ALL IN

UNEXPECTEDLY IRREVERENT

MANY VOICES, ONE TEAM

FEARLESSLY HUMAN

ENJOYING THE RIDE

ENDURING BONDS

The way we work is an embodiment of our values

Page 9: About Prophet

BRANDBrand Positioning & Identity Brand Portfolio & ArchitectureBrand Activation & ManagementBrand Voice & Naming

DESIGNLogos, Visual Systems, & GuidelinesDigital Design & CommunicationsCustomer Experience DesignRetail Design & Prototyping

DIGITALDigital strategy, audit , & roadmapDigital customer experienceDigital activationDigital measurement and effectiveness

MARKETINGGrowth StrategyValue PropositionsCustomer Experience StrategyMarketing Organization & Capabilities

INNOVATIONIdeation & Rapid ConceptingPortfolio & Product DevelopmentBusiness of the FutureInnovative Organization

INSIGHTS & ANALYTICSConsumer & Shopper InsightsPricing, SKU & Promotions OptimizationMarketing Analytics & Mix ModelingCustomer and CRM Analytics

We are uniquely skilled in a full range of capabilities

Page 10: About Prophet

DEVELOPED NEW PRODUCTS, SERVICES, EXPERIENCES

REVITALIZED OLD BRANDS

OPTIMIZED CUSTOMER EXPERIENCE AND MARKETING STRATEGY

UNCOVERED KEY INSIGHT TO DRIVE DOUBLE DIGIT GROWTH

REIMAGINED THE BUSINESS OF THE FUTURE