Embed Size (px)
Citation preview
VANZAREA DE SERVICII IN ROMANIA
lead generation online in zona serviciilor netranzactionale
SPEAKER: RADU VILCEANU, CEO CONTENTSPEED
www.contentspeed.ro
marketing pentru ecommerce e simplu, pentru ca e tranzactional
analytics for ecommerce
www.contentspeed.ro
Conversie de +3%?
www.contentspeed.ro
Starniti curiozitatea!
www.contentspeed.ro
De la click pe site la discutie face-to-face
www.contentspeed.ro
pentru vanzarea consultativa
rata medie de conversie in Romania
10%
www.contentspeed.ro
evolutia pietei
anticiparea
obiectivele de business ale clientilor
www.contentspeed.ro
FINETUNINGde la o campanie la alta
optimizarea campaniei de lead generation
www.contentspeed.ro
marketing ROI
www.contentspeed.ro
Costurile serviciilor determina canalele folosite pentru lead
generation
entry level price
SEO, PPC, Remarketing
mid level price
social media
premium services
Public Relations
www.contentspeed.ro
PR
www.contentspeed.ro
Cum sunt leadurile?
online vs. traditional
www.contentspeed.ro
Etape in optimizarea conversieia) Monitorizarea campaniei de lead generationb) Imbunatatirea mesajului in functie de feedbackc) Folosirea canalelor specifice in functie de pozitionarea
serviciului oferit
Social mediawww.linkedin.com/in/raduvilceanuwww.facebook.com/radu.vilceanu
RADU VILCEANU CEO CONTENTSPEEDEmail: [email protected]
Bd. Pierre de Coubertin nr. 7, etaj 1Sector 2, Bucureşti, Cod poştal 021901
(031) 82.10.241(0740) 1600.86
www.contentspeed.rohttp://twitter.com/contentspeedwww.facebook.com/ContentSpeedwww.linkedin.com/company/contentspeed
