Blogging Media & Marketing, Blissdom 2011

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Advice on how to engage with local and national media, grow your Facebook fan page, encourage community on Facebook.

Text of Blogging Media & Marketing, Blissdom 2011

  • 1. Marketing & Media Training: Keeping Your Thread Consistent
    Allison McDonald
    Cassie Boorn
    Renee Ross
    Melanie Nelson
  • 2. No Time for Flashcards
    http://www.notimeforflashcards.com/
    Facebook
    http://www.facebook.com/notimeforflashcards
    Twitter
    @NoFlashCards
  • 3. Blog Name
    http://www.cassieboorn.com
    Facebook
    http://www.facebook.com/cassieboorn
    Twitter
    @cassieaiden
  • 4. Blog Name
    http://Cutiebootycakes.com
    Facebook
    http://reneejross
    Twitter
    @reneejross
  • 5. Blogging Basics 101
    http://www.bloggingbasics101.com/
    Facebook
    http://www.facebook.com/BloggingBasics101
    Twitter
    @chilihead
  • 6. Marketing Your Blog
  • 7. Set Your Goals
    Goals must be
    Challenging
    Believable
    Specific
    Measurable
    Written down
  • 8. Finding & Expanding Your Audience
  • 9. Finding Your Voice
    What is your blog about?
    Who is going to read it?
    How will they find you?
    How do you want to be perceived?
  • 10. Twenty Something Letter Project
    Goal: Grow my audience and set a tone for my blog
    Finding your message or voice.
    To this, I
    • Reached out to bloggers and influencers
    • 11. Shared my project and what I needed
    • 12. Promoted it and began pitching media