Upload
chris-raven
View
325
Download
5
Tags:
Embed Size (px)
DESCRIPTION
An experienced marketer having held a series of senior positions building market-leading global brands through multiple channels in various industries. A commercial and service focused approach leads to brand portfolios significantly increasing market share, revenue and customer retention. Proven ability to strategise brand development from first principles and communicate to all levels, building durable and productive relationships with internal and external stakeholders. Up to the minute knowledge of digital marketing techniques.Core CompetenciesFull Mix Online and Offline Marketing, SEO, SEM and Social Media Marketing, Lead Generation, Market Intelligence, Relationship Building, Strategic Planning, Customer Relationship Management, Channel Management Specialist, Project Delivery.
Citation preview
PortfolioPortfolioPortfolio
Chris RavenChris RavenChris Raven
MarketerMarketerMarketer
ConsultancyConsultancyConsultancy
Marketing PlansMarketing PlansMarketing Plans Digital StrategyDigital StrategyDigital Strategy Social Media MarketingSocial Media MarketingSocial Media Marketing Business Development and Lead GenerationBusiness Development and Lead GenerationBusiness Development and Lead Generation SEO and SEMSEO and SEMSEO and SEM Market ResearchMarket ResearchMarket Research Presentation Design and DeliveryPresentation Design and DeliveryPresentation Design and Delivery Tender WritingTender WritingTender Writing Brand ManagementBrand ManagementBrand Management Print and Digital Artwork Creative and DesignPrint and Digital Artwork Creative and DesignPrint and Digital Artwork Creative and Design
StrategyStrategyStrategy
Researching, writing and implementing strategy Researching, writing and implementing strategy Researching, writing and implementing strategy
for successful growth, long term.for successful growth, long term.for successful growth, long term.
Driving your business forward through a mix of Driving your business forward through a mix of Driving your business forward through a mix of
forward planned digital and print marketing.forward planned digital and print marketing.forward planned digital and print marketing.
Identifying target markets and opportunities Identifying target markets and opportunities Identifying target markets and opportunities
then generating and qualifying leads to increase then generating and qualifying leads to increase then generating and qualifying leads to increase
your customer base. your customer base. your customer base.
BrandingBrandingBranding
Creating stunning Creating stunning Creating stunning
and memorable and memorable and memorable
brand identities, brand identities, brand identities,
either to a brief or by either to a brief or by either to a brief or by
helping the brand helping the brand helping the brand
owner formulate their owner formulate their owner formulate their
ideas from concept to ideas from concept to ideas from concept to
reality.reality.reality.
CreativeCreativeCreative
Designing industry Designing industry Designing industry
relevant, innovative relevant, innovative relevant, innovative
creative to maximise creative to maximise creative to maximise
the potential of your the potential of your the potential of your
product or service in product or service in product or service in
the market. the market. the market.
Advert DesignAdvert DesignAdvert Design
Carefully constructed Carefully constructed Carefully constructed
taglines, ensuring taglines, ensuring taglines, ensuring
every word is every word is every word is
meaningful.meaningful.meaningful.
Using key imagery to Using key imagery to Using key imagery to
reinforce the reinforce the reinforce the
message.message.message.
Campaign ManagementCampaign ManagementCampaign Management
Ensuring consistency of Ensuring consistency of Ensuring consistency of
branding, message, theme branding, message, theme branding, message, theme
and style throughout print, and style throughout print, and style throughout print,
digital, social media digital, social media digital, social media
communications channels communications channels communications channels –––
this creates brand equity this creates brand equity this creates brand equity
and recognition for and recognition for and recognition for
customers.customers.customers.
MarcommsMarcommsMarcomms
eNewsletterseNewsletterseNewsletters
Print mailers & newslettersPrint mailers & newslettersPrint mailers & newsletters
Flyers & AdvertsFlyers & AdvertsFlyers & Adverts
Mobile messagingMobile messagingMobile messaging
Social mediaSocial mediaSocial media
BillboardsBillboardsBillboards
Radio/TVRadio/TVRadio/TV
Internal communicationsInternal communicationsInternal communications
ClientsClientsClients
I’ve helped many clients I’ve helped many clients I’ve helped many clients
develop their marketing, develop their marketing, develop their marketing,
from global companies from global companies from global companies
through to angel backed through to angel backed through to angel backed
startstartstart---ups & local sole ups & local sole ups & local sole
proprietors. Here’s a few proprietors. Here’s a few proprietors. Here’s a few
clients from the last two clients from the last two clients from the last two
years.years.years.
TestimonialsTestimonialsTestimonials
“Chris is an excellent Marketing Manager with the ability to provide innovative solutions, taking current “Chris is an excellent Marketing Manager with the ability to provide innovative solutions, taking current “Chris is an excellent Marketing Manager with the ability to provide innovative solutions, taking current
concepts & developing them utilising his own initiative. concepts & developing them utilising his own initiative. concepts & developing them utilising his own initiative.
It was a pleasure working with Chris who clearly has a lot of experience to offer.” It was a pleasure working with Chris who clearly has a lot of experience to offer.” It was a pleasure working with Chris who clearly has a lot of experience to offer.”
December 12, 2011December 12, 2011December 12, 2011
Gary RichardsonGary RichardsonGary Richardson, , , Sales Director, Vision AlertSales Director, Vision AlertSales Director, Vision Alert
“Chris delivered excellent results. The work he produced for us was spot on, and exceeded expectations. He has strong “Chris delivered excellent results. The work he produced for us was spot on, and exceeded expectations. He has strong “Chris delivered excellent results. The work he produced for us was spot on, and exceeded expectations. He has strong
knowledge of his area and was able to rapidly get to grips with and define a plan for us on the issues we asked him to knowledge of his area and was able to rapidly get to grips with and define a plan for us on the issues we asked him to knowledge of his area and was able to rapidly get to grips with and define a plan for us on the issues we asked him to
review.” August 26, 2009review.” August 26, 2009review.” August 26, 2009
Top qualities: Great Results, Personable, ExpertTop qualities: Great Results, Personable, ExpertTop qualities: Great Results, Personable, Expert
Craig WarehamCraig WarehamCraig Wareham, , , CEO Augmentra(Viewranger) CEO Augmentra(Viewranger) CEO Augmentra(Viewranger) hired Chris as a Business Consultant in 2009hired Chris as a Business Consultant in 2009hired Chris as a Business Consultant in 2009
“Chris is very professional in his approach to his work and colleagues, managing projects, resources and budgets “Chris is very professional in his approach to his work and colleagues, managing projects, resources and budgets “Chris is very professional in his approach to his work and colleagues, managing projects, resources and budgets
effectively and efficiently to tight deadlines. He has a 'handseffectively and efficiently to tight deadlines. He has a 'handseffectively and efficiently to tight deadlines. He has a 'hands---on canon canon can---do' attitude and is very easy to work with. Chris is do' attitude and is very easy to work with. Chris is do' attitude and is very easy to work with. Chris is
also very creative and exacting, expecting and inspiring high standards of workmanship in himself and others.” also very creative and exacting, expecting and inspiring high standards of workmanship in himself and others.” also very creative and exacting, expecting and inspiring high standards of workmanship in himself and others.”
February 22, 2011February 22, 2011February 22, 2011
Laura LutenerLaura LutenerLaura Lutener, , , Marketing Executive, EVO DistributionMarketing Executive, EVO DistributionMarketing Executive, EVO Distribution
Work with meWork with meWork with me
+44 (0) 77363 22889+44 (0) 77363 22889+44 (0) 77363 22889