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Cloud Computing & Big Data for Service Innovation & Learning Professor Eric Tsui Knowledge Management & Innovation Research Centre The Hong Kong Polytechnic University

Cloud computing & big data for service innovation & learning

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Cloud Computing and Big Data for Service Innovations & Learning Up till now, most of the adoption of cloud computing focusses on the automation and consolidation of traditional IT services. As such, the gains are confined to the uniformity of control, cost reduction and better governance. Recent adoption of the cloud has gradually moved into tactical and even strategic levels thereby demonstrating a high level of gains for using the cloud for business transformations and innovations. Such benefits include dynamism in business model compositions and speed and ease in orchestrating service innovations in the cloud. This talk will shed light on how massive and rapid accumulation of data in the cloud can support human-machine cooperative problem solving and re-define the landscape of Open Innovation and Connectionist Learning via a Knowledge Cloud.

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Page 1: Cloud computing & big data for service innovation & learning

Cloud Computing & Big Data for Service

Innovation & Learning

Professor Eric Tsui

Knowledge Management & Innovation Research Centre

The Hong Kong Polytechnic University

Page 2: Cloud computing & big data for service innovation & learning

Services as % of GDP in OECD countries

Page 3: Cloud computing & big data for service innovation & learning

• Co-creation of value

• Dynamic Capabilities

• Enabling Vs Disruptive

• Open Business Models

• Customer Experience

=> Efficiency, Integration & Transformation

Some key concepts in Service Innovation

Professor Ian Miles, MBS

Professor Eng Chew, UTS

Page 4: Cloud computing & big data for service innovation & learning

Customers to co-design in a process –

DELL Computers & Taggerbags

Page 5: Cloud computing & big data for service innovation & learning

Definition of Cloud Computing

Page 6: Cloud computing & big data for service innovation & learning

1. On-demand & self-service

2. Broad network access

3. Resource pooling (location independent)

4. Rapid elasticity

5. Agility

6. Measured service (& mostly postpay)

Characteristics of the Cloud

Page 7: Cloud computing & big data for service innovation & learning

Fulfillment By Amazon (FBA) (Replay video at http://amazingsellingmachine.com/how-to-scale/)

Page 8: Cloud computing & big data for service innovation & learning

SAP’s “The SUPPLY UNCHAINED Cloud”?

Page 9: Cloud computing & big data for service innovation & learning

Microsoft’s Azure cloud helps winning the Formula 1 race?

Page 10: Cloud computing & big data for service innovation & learning

A cloud connects

computers, data and

people at a massive

scale

Page 11: Cloud computing & big data for service innovation & learning

A cloud connects

computers, data and

people at a massive

scale

Page 12: Cloud computing & big data for service innovation & learning

1. Machine to Machine

2. People to Machine

3. People to People

Three types of connections in a cloud

Page 13: Cloud computing & big data for service innovation & learning

70 billions connections & 1/3 of consumer digital content in the cloud by 2020 & 2016 respectively

In July 2012, there were 955m users in Facebook

In 2012, about 2.5 exabytes are

created every day and is

expected to double every 40

months. An exabyte is 10,000

times of a petabyte (approx 20

million filing cabinets)

Page 14: Cloud computing & big data for service innovation & learning

The Knowledge Cloud

Page 15: Cloud computing & big data for service innovation & learning

Think Outside The Box

The Cloud as some massively scaleable

backend resources with low upfront costs

Intelligent Knowledge Centre with massive data,

problem solving skills (processors & humans), & dynamic computational

power

The Cloud is Disruptive

Page 16: Cloud computing & big data for service innovation & learning

Human-machine cooperative problem solving

Page 17: Cloud computing & big data for service innovation & learning

• Polymath

o Online discussions about mathematical problems

• GenBank

o World’s online repository of genetic data

• GalaxyZoo

o 200,000 online volunteers to help astronomers classify galaxy images

Harnessing Wisdom of the Crowd

Page 18: Cloud computing & big data for service innovation & learning

Any spiral? Which direction?

Page 19: Cloud computing & big data for service innovation & learning

Amazon Mechanical Turk

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Page 21: Cloud computing & big data for service innovation & learning

Recaptcha (Human-assisted inexact matching)

Page 22: Cloud computing & big data for service innovation & learning

Replay Webinar at http://webvideo.polyu.edu.hk/p99237461/

Page 23: Cloud computing & big data for service innovation & learning

CDC detection of an epidemic outbreak

Airline ticket prices

Orange car is least defective Mail to teenager promoting maternity products

Amazon's recommendation engine

Match-fixing in Sumo wrestling

Social Network Analysis for Vulnerability

UPS Fleet Maintenance

ReCaptchas

Google translation

Re-discovery of the English language

Health & Credit check (by banks & insurers)

Big Data applications & cases

Page 24: Cloud computing & big data for service innovation & learning

• Speed of making decision more important

that causal reasoning (Knowing “WHAT”

first; knowing “WHY” later)

• Trade "exactness" for "approximate" to

support fast decision making

• To improve the performance of your

algorithm, try feeding it with lots more data

(instead of modifying the program)

Re-wiring our brain (impact of Big Data & IoT)

Page 25: Cloud computing & big data for service innovation & learning

HKPolyUX MOOC on KM & Big Data (to be launched in Aug 2015)