Doctors 2.0: Meaningful Use of Social Media

Rebecca Raworth, MLISIsland Medical Program Librarian

April 11, 2013

Background

*http://www.pewinternet.org/Commentary/2011/November/Pew-Internet-Health.aspx (2011)**http://www.slideshare.net/prich/canadian-physicians-and-social-media-a-survey (2011)

72% of internet users say they looked online for health information within the past year.*(USA)

A majority of CMA 2011 survey respondents expressed concerns about privacy and security considerations, lack of knowledge about social media and time constraints.**(Canada)

81.8% of medical students agree that social media are of value in day-to-day medical practice.**(Canada)

A model of how social media works

Social Media is FAST!

http://visual.ly/world-connects-during-tohoku-earthquake

http://en.wikipedia.org/wiki/Antibiotic_resistance

http://askdrwiki.com/mediawiki/index.php?title=Physician_Medical_Wiki

Medical Wikis

Medical Wikis

Wiki Doc Medpedia

http://www.medpedia.com/ http://wikidoc.org/index.php/Main_Page

What’s a Blog?

Medical bloggers are highly educated and devoted blog writers, faithful to their sources and readers. Sharing practical knowledge and skills, as well as influencing the way other people think, were major motivations for blogging among our medical bloggers. Medical blogs are frequently picked up by mainstream media; thus, blogs are an important vehicle to influence medical and health policy.

J Med Internet Res 2008;10(3):e28

Blogs

http://newsatjama.jama.com/

Blogs

Follow me at https://twitter.com/raworthr

http://thecourse.webicina.com/presentations/Community/

http://philbaumann.com/about/

140 Health Care Uses for Twitter

Facebook

https://www.facebook.com/TheNewEnglandJournalofMedicine

http://www.slideshare.net/luis.luque/youtube-and-medical-education

http://www.slideshare.net/luis.luque/youtube-and-medical-education#btnNext – slide 9

Brain Surgery – Large Arachnoid Cyst

LinkedIn

http://tinyurl.com/c5kvgmd

http://network.socialmedia.mayoclinic.org/mccsm/

Hospitals Using Social Media

Hospitals Using Social Media

http://www.youtube.com/watch?v=4NqA8umJk6A&list=PLSWR1ylG_6JZk1b9MnmR4YoU9flygRqGk&index=1

Hospitals Using Social Media

http://www.youtube.com/watch?v=8FrJs4vE_kM

http://www.cdc.gov/socialmedia/

Communities of Practice

http://about.doctors.net.uk/Member-Benefits

Communities of Practice

http://scienceroll.com/2008/05/24/community-sites-for-scientists-and-physicians-the-list/

http://www.youtube.com/watch?v=nzMB8jqioV0

Citizen Scientist - Kirill Dudko

Disease Alerting

http://healthmap.org/en/

E-Patients

http://www.patientslikeme.com/conditions/50-diabetes-type-2

http://www.patientslikeme.com/

Crowdsourcing a Diagnosis

http://thecourse.webicina.com/community/crowdsource-a-challenge/

Crowdsourcing a Diagnosis

http://www.webicina.com/

https://www.23andme.com/curetogether_connections/

Crowdsourcing

http://www.slideshare.net/MayoClinic/patientinitiated-research#btnNext

Research

Research

Research

You Already Have a ‘Digital Footprint’

http://www.skuggen.com/2010/05/how-to-clean-up-your-digital-footprints/

Conferences

Conferences

Courses

Social Media in Health & MedicineWebicina’s The Social Media Course

Thecourse.webicina.com

Handouts

Choosing the best tools for the job

http://tinyurl.com/bvwmt3f

Toolkits

Webicina

https://www.cpsbc.ca/node/480

Guidelines

Guidelines

http://thecourse.webicina.com/presentations/Community/

7. Get familiar with & use privacy settings.

Tips

Social Media Plan

http://thecourse.webicina.com/presentations/Community/

It’s the 21st Century: let’s be imaginative, determined, and innovative.Phil Baumann (http://philbaumann.com/tag/drug-safety/)

@RAWORTHR

Thanks for your attention.

raworthr@uvic.ca