Rohan Solanki1310

eBay Store

Why an eBay Store? eBay is an American multinational consumer to

consumer selling website. With its wide reach in the international market it is the number one online selling portal in the world.

eBay users worldwide sell a gross of $2500 every second.

Why sell on eBay?

Process?

1. Create a Sellers

Account2. Purchase a

shop from eBay Seller

Central

3. Prepare your item for listing

and list it in appropriate

category

4. Track your listing from

your account

5. Receive payment and

ship the product

eBay shops vary in cost depending upon your budget and the type of product you want to sell.

The product has to be uploaded in the stop : Pictures, Details, etc, also the type of sell has to be decided : Auction Selling, Buy it Now selling

Register yourself on eBay

Once the product has been listed, keep track of the potential customers, bids, etc.

Once the product is sold, get confirmation of the payment and ship the product to the buyer through courier, cargo, etc.

Cost of opening an eBay store?Your costs may include all of the following: Cost of the eBay shop

Basic (Rs 499) – Premium (Rs 3999) per month Cost of the item that you are selling Cost of shipping the item to the buyer (this may include insurance) Cost of Packaging your items eBay Fees

- - Insertion Fees – This is a fee for making your items available for sale and is levied regardless of whether your item sells or not. Insertion fees vary depending on the starting price of your item (and in some cases the category in which they are listed).

- - Feature Fees – These are optional fees which are levied for listing upgrades. You may choose to use these listing upgrades to market your items to buyers on the eBay platform. If you choose to take features, these fees are levied regardless of whether your item gets sold or not.

- - Final Value Fees – This fee is levied if your item gets sold successfully. PayPal Fees While shipping, insurance and packaging costs can be recovered directly

from the buyer, the item price needs to cover the remaining costs as well as provide a profit.

Promoting the shop eBay enjoys a wide reach worldwide. The key to selling on eBay is selecting the right products. The most successful items sold are :

Computer & Mobile Accessories Jewellery Consumer Durables Collectibles (Coins, Notes, Stamps, Autographs) Books

eBay provides SEO (Search Engine Optimization) for its users to enable customers to direct them towards their products.

Plus there are various VAS, such as advertising on front page, Adwords, etc.

Promoting on eBay is easy, and is very cost effective than promoting either wise.

U can merchandise your shop : Create listings, Gallery pages, Send mailers to customers, Advertise on the

front page, Create a custom headers, etc

Overall Analysis?

Internet is the medium to enjoy a wide reach. A lot of business’ are going the tech way. Having a web presence helps a lot.

eBay Inc, helps sellers enjoy a wide reach globally as well as buyers to purchase products that are unavailable locally.

eBay store is a very economical way to start a business. Consumer to Consumer selling and develop into a global shop.

The off side of this business is that a lot of shops are already existing, it will be difficult to position the products that we want to sell in a better way then the others.

On the optimistic side, the reach and the variably low costs eBay offers to its clients is enough for users to venture into such a business option.