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Nike, Inc. Corporate Social Responsibility Eileen Chang on behalf of Hannah Jones, VP of Corporate Responsibility

Eileen Chang CSR Presentation

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This assignment was created as part of a student project for J452: Advanced Public Relations Writing. This information in no way is meant to represent the company and is for academic purposes only. If you have a question about this project, please contact Instructor Kelli Matthews at kmatthews(at)uoregon.edu.

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Page 1: Eileen Chang CSR Presentation

Nike, Inc. Corporate Social Responsibility

Eileen Changon behalf of Hannah Jones, VP of Corporate Responsibility

Page 2: Eileen Chang CSR Presentation

The Dark Ages

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Making Global Changes

• Working Conditions

• Global Environment

• Sport Access

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ROICreating exponential return on investment from integrating corporate responsibility into our business

2

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• Eliminate excessive overtime

• HR management systems

• Education training and programs

• Multi-brand collaboration on compliance issues for supply chain

Working in Contract Factories

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Compliance

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Considered Design and Environment

• Meeting or exceeding standards

• Climate neutral

• Reduce, reuse, recycle

• Premium design and environmental sustainability

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Nike Reuse-a-Shoe

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Let Me Play: Unleashing Potential Through Sport

• FY11 Target: $315 million

• Nike Foundation

• Ninemillion.org

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Ninemillion.org Right to Play

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Diversity and Inclusion

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Employee-Driven Action

Networks

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Public Policy

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Transparency

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Playing by the rules

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CRO’s 100 Best Corporate Citizens 2008

Number three

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For more information http://www.nikeresponsibility.com

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• Slide 2: http://openlearn.open.ac.uk/file.php/2392/DD205_2_002i.jpg

• Slide 4: http://www.fairlabor.org/themes/TrainingWheels/images/factoryline22.jpg

• Slide 5: http://www.pmthink.com/ProjectPortfolioAnalytics01.jpg

• Slide 6: http://www.aug.edu/grants/images/compliance_definition.jpg

• Slide 11: http://www.vamostevez.com.ar/media/gallery/sxbwxqNike%20-%20Tevez%20Wallpaper.jpg

• Slide 12: http://www.azmythfinancial.com/MPj04317390000%5B1%5D.jpg

• Slide 13: http://www.uspra.org/images/capitalhill4.jpg

• Slide 14: http://www.pulsephotonics.com/gallery/originals/Water%20-%20transparent.jpeg

• Slide 15: http://nottinghamrugbyshop.co.uk/catalog/images/whistle.jpg

• Slide 16: http://www.unit5.org/cjhs/ChargerNews/images/trophy.jpg

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