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How conducting and analyzing surveys in an organization help in detecting employee satisfaction problems and finding solutions.
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Analyzing Employee SatisfactionCase Study
Case Study
How Do You Know if People are Happy in their Jobs?
How do you know whether the employees are spending their
time on value-added activities?
A good company aims to keep its employees happy because happy people are more productive people.
But…
Case StudyA recent data analysis inside a company indicated that the employees in a certain job category were leaving the company at twice the rate as the company average.
Possible Reasons•The Boss
•The Pay
•….
•How to Find Out what is really happening?
Conduct a Survey
What is a Survey?Survey refers to a quantitative research; a method used to collect in a systematic way, information from a sample of individuals.
Quantitative Research
What is a Survey?A survey may focus on different topics such as preferences (e.g., for doing a specific task), behavior (e.g., time management), or factual information (e.g., job category), depending on its purpose.
Survey Structure•A survey consists of a
number of questions that the respondent has to answer in a set format.
•It may contain open-ended questions, closed-ended questions, or both.
Closed-Ended Questions•Closed-Ended Questions are a form of questions
that can be answered using preset choices.
•Response Scales:▫Dichotomous
▫Nominal
▫Ordinal – Likert Scale
Dichotomous Scale•Yes/No
•Male/Female
Nominal Scale• Education
Graduate or HigherDiploma or CollegeHigh School or Less
• DepartmentSalesOperationsEngineeringHRMarketingAccounting
Ordinal (Likert) ScaleA psychometric scale commonly used in questionnaires, and is the most widely scale used in survey research.
Examples of Likert Scale• Currently, how satisfied are you with your job overall? (Job
Satisfaction)
• Currently, how committed are you to your organization? (Organizational Commitment)
VeryDissatisfie
d
Dissatisfied
I am not sure
VerySatisfie
d
Satisfied
1 2 3 54
Not at All To a Very Little Extent
To Some Extent
To a Very Great Extent
To a Great Extent
1 2 3 54
Examples of Likert ScaleAgreement Scale
Not at All
To a Very Little Extent
To Some Extent
To a Great Extent
To a Very Great Extent
Fairness of Pay & Benefit 1 2 3 4 5
Learning/Training Opportunities 1 2 3 4 5
Fairness in Appraisal & Promotion 1 2 3 4 5
Fairness in Personnel Procedure 1 2 3 4 5
Job Security 1 2 3 4 5
Communication on Important Matters 1 2 3 4 5
Support with Personal & Family Matters 1 2 3 4 5
Career Development Opportunities 1 2 3 4 5
Open-Ended Questions• Ask the question and let the respondent
(employee) give you their answer.
• Examples:
▫What is the best thing about working at …?
▫What is the worst thing about working for …?
▫If you could do one thing to make … more effective overall, what would it be?
Continuous Scale•Continuous scale measures continuous
variables and is used to answer an open-ended question.
•A continuous variable is one for which a subject or observation takes a value from an interval of real numbers (e.g., age, height, income).
Back to our Case StudyA survey was developed to request the opinions of nearly 2,000 employees that hold this job title.
Survey Contents•A long list of the tasks that were involved
in performing the job,
•a data field to enter the number of hours spent on each activity per week, and
•a field from 1 to 5 ranking the importance of each activity for the business.
Survey Process
Conduct Survey
Collect Data
Analyze DataGet Results
Make Decisions
Survey Results
Survey ConclusionEmployees are spending a great deal of time on some activities although these
activities are of little value to the company.
Decisions•These activities should be put on a list for
possible elimination, automation or process improvement to reduce the time spent on them.
•A prioritized list can now be provided to a team of improvement experts (employees).
What did they Do?Teamed up with process experts, these employees have the greatest motivation to participate since the end result is a better work environment for them.
Thank You!