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Information on everything we have in store for partners at Dreamforce.
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PARTNERS, Get Ready for Dreamforce How to make the most of this year’s event
Event Overview
• The Cloud Computing Industry Event of the Year • Customers, prospects, salesforce.com employees, press,
and, of course, partners! • September 18-21, 2012 • Moscone Conference, San Francisco
Partner Hub and 26+ Partner Sessions
AppExchange Partner Keynote & Cloud Alliance Partner Keynote
Partner Expo with AppExchange in
Campground
Cloud Crawl @ Temple
The Dreamforce Campus
What To Expect This Year
High Quality Content
Dedicated Partner Hub
Cool Experience
Gala with Red Hot Chili Peppers @ City Hall
Product Keynotes
Foundation Activities
ISV & Cloud Alliance Partner Keynotes
Partner Success Track with 26+ Sessions
Partner Success Clinics Partner Success Experts Innovation Theater
Partner Reception
Make Every Minute Count
Note: new format this year Program-specific keynotes for partners Day 1: Marc Benioff keynote Day 2: product keynotes
The Campground & Expo
Sales Suite
Entrance to Cloud Expo
To EBC and
Sponsor Meeting Rooms
The Campground is the place to experience all of salesforce.com’s newest products and services for the Social Enterprise. Learn how to create social profiles and let our experts show you the latest ways to sell, collaborate, service, and market. The Cloud Expo houses hundreds of cloud computing companies showcasing over 1,000 solutions and services to help you run your business better.
Salesforce.com Campground
Tips to Navigate the Expo Like a Pro
Identify solutions and vendors you’d like to check out before arriving at Dreamforce. Review the list of partner solutions here.
Carve out time in your schedule for demos. Consider visiting the expo outside the dedicated expo times to take advantage of the smaller crowds.
Utilize Dreamforce Chatter to schedule meetings with sponsors beforehand if you want to dive deeper.
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Steps to Map Out Success at Dreamforce
1. Kick the week off right with our AppExchange Partner Keynote
Tues, Sept. 18 @ 10am – 11:30am Gateway Ballroom, Moscone West Cloud Alliance Partner Keynote Tues, Sept. 18 @ 12pm – 1:30pm Gateway Ballroom, Moscone South 2. Check-out role based guides for Technical,
Sales, and Marketing professionals, featuring 26+ dedicated sessions, hands-on training and more http://p.force.com/dreamforce (login required)
2. Secure your spot today by registering for
the Partner Keynotes and sessions with Agenda Builder
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The one-stop-shop to network and learn to build, market, and sell your
Social Enterprise services and apps built on the Salesforce Platform
Partner Success Experts
Will answer questions about building apps, AppExchange,
go-to-market options and more
Partner Success Clinics
Book 1-on-1 time with our technical and business
experts
Innovation Theater and Lounge
Theater: Discussions & presentations around maximizing your business
with Social Enterprise apps
Lounge: charge your devices, enjoy a beverage and network
The #1 Place to Relax & Network: The Partner Hub
Welcome Desk
1. App Providers (ISVs)
2. Implementation Consultants
3. Partner Support 4. Technical
Enablement 5. AppExchange 6. Security Review
Innovation Theatre and Café/ Lounge
Partner Success Experts:
Partner Success 1:1 Clinics
Hours Tues: 11a-6p
Wed: 11a-6:30p Thurs: 9a-4p Fri: 8:30a-2p
The Partner Hub: Moscone West 3rd Floor Lobby
Build Your Agenda
To access, go to www.dreamforce.com and select ‘Login’ button from the top left. Haven’t registered yet? Click ‘Register’ to go through the registration
process and then you will be able to log in and add sessions. Visit Slideshare for detailed instructions.
Get Engaged Today
The Dreamforce Chatter app serves as a networking hub for the Dreamforce community of over 35,000 people
20 Weeks
A Peek Inside the Dreamforce Chatter App
Top Ways to Get Involved
1. Be an active participant and post helpful, relevant content
2. Engage with your partner community • Join the Partner Success group • Follow your peers
3. Join session discussions to influence and shape the content
4. Host a group for your customers & fans
5. …And have fun!
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Every Partner is a Role Model
In doubt? Contact [email protected] with any questions!
• Demonstrate your expertise and knowledge
• Post valuable content to relevant groups
• Create public groups to attract and engage your target audience
• Don’t pitch your company or offerings
• Avoid spamming, competitor attacks, or stalking of individuals
• Don’t ‘hi-jack’ or post irrelevant information to groups owned by others
Connect on Social Channels
DRIVE ENGAGEMENT!
Create unique, quality content & include #DF12
Promote videos & Live broadcast
Cross-promote Our blogs & content
How Partners Can Help
Bringing value to the #DF12 conversation
Helpful content that we can share
Dreamforce promotions to larger audiences
What We Love
Networking Events
Plan to Network
Welcome Reception – Tuesday, September 18th
Join us on Tuesday evening with our first networking event of the week. The Welcome Reception will take place in the Moscone North Expo and the Dreamforce Plaza.
UCSF Benefit Concert – Thursday, September 20th
We are proud to be associated with this fund-raising event for the UCSF Benioff Children’s Hospital. This year, Lady Antebellum will perform at the Bill Graham Auditorium. Tickets are available for sale separately.
Sponsor and Partner Parties – Tuesday – Thursday, September 18th-20th
Dreamforce sponsors often host their own parties during the week of Dreamforce so make sure you keep up with the after-hours activities by joining the “The List” group in the Dreamforce Chatter App.
The Partner Reception & Cloud Crawl Party
540 Howard Street (2 blks from Moscone)
Partner Reception 7:00pm – 9:00pm Cloud Crawl 9:00pm – 2:00am
Thursday, September 20th
Dress for Success
Dos Look polished
Bring comfortable shoes
Dress in layers (especially for the gala!)
Don’ts
Free Keynote & Expo Access
Access to: Cloud Expo (Wed, Thu, Fri)
Day 1 Opening Keynote*
Day 1 Government Panel
Day 1 Richard Branson
Day 2 Colin Powell / Jeff Immelt
Day 4 Tony Robbins
UCSF Track
Music Festival in DF Plaza
No Access to: X Cloud Expo (Tues)
X Welcome Reception
X Breakout Sessions
X Executive Briefing Center
X Meeting Rooms
X Global Gala
X Partner Hub
X Partner Reception
Register Today
*Access to overflow areas only of keynotes
Action Items
Register for Dreamforce
If want to do Dreamforce “lite,” register for free Keynote & Expo pass
Register for sessions in Agenda Builder
Create quality content and share on social channels with #df12
Sponsor Dreamforce If interested, contact [email protected]
Follow us on Twitter @partnerforce for Dreamforce news & announcements
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