Upload
hello-viking
View
152
Download
3
Tags:
Embed Size (px)
DESCRIPTION
Hello Viking spurs agencies and marketers to grow by integrating strategy, creativity and technology. This is our portfolio, circa June 2012.
Citation preview
ARE YOU VIKING ENOUGH?
Hello Viking spurs agencies and marketers to grow by integrating strategy, creativity and technology.
©2012 Hello Viking
©2012 Hello Viking | page 2
Hello Viking has been collaborating with advertising agencies, designers, PR firms, marketers and software developers since 2007. We focus on crafting and integrating business models, consumer insights, marketing and technology strategies, design systems, brand positioning, advertising ideas, user experience, brand films and websites. Our experience is especially deep in automotive, retail, financial services and fashion.
©2012 Hello Viking | page 3
ADVERTISING/MARKETINGAIMIA (Carlson Marketing Worldwide)ArnoldCarmichael LynchCrispin Porter BoguskyDentsuFallonThe Lacek GroupMagnet 360The Martin AgencyPersuasion Arts and SciencesTaxi BrandingTeam DetroitVenables Bell
ASSOCIATIONS/NON-PROFITSBetter Business Bureau of MN/NDDistrict 202University of VermontVocal Essence
AUTOMOTIVE/AVIATION/MANUFACTURING3MBrunswick CorporationBudget Car RentalDunlop TiresFordGoodyearHarley-DavidsonLund BoatsPorscheSaturnVolkswagen of America
CONSUMER/RETAILAnheuser-BuschBest BuyBurger KingFootjoyGeneral MillsGilletteHayneedle.comIKEAJostensKangaroosMethodMilwaukee’s BestP&GPhillips DistillingPurinaSearsSouthern ComfortTarget
ELECTRONICS/SOFTWARE/TECHNOLOGYAppleBOSECuration StationEMCHPMotorolaSamsungSharpSonyVirgin Mobile
ENTERTAINMENT/PUBLISHINGABCBoston.comClear Channel CommunicationsCNNDreamWorksHearst BroadcastingTennmanTracy Anderson MethodTurner BroadcastingThe Washington Post
FINANCIAL/INSURANCEAmerican ExpressCitizens BankDiscover CardFidelityThe HartfordMorgan StanleyScudder Mutual FundsUS Bank
PROFESSIONAL SERVICESDashe & ThomsonIntegrated Governance SolutionsPwC
TRAVELRoyal CaribbeanVirgin AirlinesYour Boat Club
Hello Viking has collaborated with:
©2012 Hello Viking | page©2012 Hello Viking | page 4
VOLKSWAGEN OF AMERICA: INTEGRATED CAMPAIGNS (HISTORIC)1998-2006, Hello Viking’s founders helped lead and produce brand strategy, consumer research, brand films, print advertising, broadcastTV and radio, retail design systems and collateral, website UX, content strategy, copywriting, web development, event design and production and project management for one of the most successful marketing campaigns ever.
©2012 Hello Viking | page 5
CNN - CNNGRILL.COM Hello Viking produced strategy, design, site development and integration with Curation Station software for CNN’s 2012 SXSW marketing efforts. (CNNGrill.com will move to the RNC and DNC conventions during Fall 2012.)
CLICK THE IMAGE TO SEE THE WEBSITE
©2012 Hello Viking | page©2012 Hello Viking | page 6
CLICK THE IMAGES TO SEE WORK AT HELLOVIKING.COM
CLICK THE IMAGE TO SEE THE FILM AT OUR VIMEO PAGE.
SEARS HOLDINGS: “PORTRAITS OF HEROES AT HOME”Working in collaboration with Taxi Branding, Hello Viking produced brand strategy, design, copywriting, film script writing, creative direction and project management to help the retailer best leverage its philanthropic efforts supporting military families.
©2012 Hello Viking | page©2012 Hello Viking | page 7
CLICK THE IMAGE TO VIEW THE THREE SPOTS ON OUR VIMEO CHANNEL.
UNIVERSITY OF VERMONT: BRAND TV CAMPAIGN (3 SPOTS) Hello Viking worked alongside UVM’s President and Marketing teams to provide brand strategy, script writing, production services (Casting, Locations, Music licensing, etc.), film direction and post production.
©2012 Hello Viking | page©2012 Hello Viking | page 8
APPLE iOS LINK HERE.
EXCUSE CLOCK TICKLEY APPROFILE
GOOGLE PLAY LINK HERE.APPLE iOS LINK HERE.GOOGLE PLAY (ANDROID) LINK HERE.
APPLE iOS LINK HERE.GOOGLE PLAY (ANDROID) LINK HERE.
BEST BUY MOBILE: iOS & ANDROID APPSCollaborating with Persuasion Arts and Sciences, Hello Viking developed technology strategy, user experience, interface design and produced iOS and Android development for three mobile apps for the electronics retailer.
©2012 Hello Viking | page©2012 Hello Viking | page 9
VISIT VIKINGSMACKDOWN.COM ON YOUR iPHONE TO PLAY
HELLO VIKING: VIKING SMACKDOWNBack in July 2008, roughly a week before the highly anticipated iPhone 3G launch (remember?), we produced Viking Smackdown, one of the very first mobile websites to utilize the iPhone’s accelerometer. A few hundred thousand people, eager for anything iPhone, visited the site and played the game. Some, for over an hour a piece. The mobile app was an Apple App Store “Pick of the Week” during the iPhone 3G launch.
©2012 Hello Viking | page©2012 Hello Viking | page 10
JUSTIN TIMBERLAKE’S 901 TEQUILA: SITE LAUNCH In less than 10 days, Hello Viking produced user experience, interface design, copywriting and site development to meet the product launch.
SITE DESIGN AND CONTENT FLIPPED FROM “DAY” TO “NIGHT” AT 9:01 PM PST.
©2012 Hello Viking | page©2012 Hello Viking | page 11
3M U.S. CAREERS: WEB & FILMHello Viking provided communications and technology strategy, film scripting and direction, production, editorial, website user experience, website design, Curation Station software integration and project management for 3M’s US Careers re-launch and web presence.
CLICK THE IMAGE TO VIEW THE SITE AND FILMS.
Feed your future.
Are You a Carbon Bigfoot?
Use this calculator each month to keep tabs on how your CO2-generating
activities impact the climate of the planet. Enter as much or as little information
as you wish. The more you put in the more useful the results. You’ll learn a lot
just by playing around and comparing your results with other people.
?
Christopher B.
Fly
YOUR YEARLY CARBON IMPACT IS:
CHECK YOUR HISTORY:
YOUR TOTAL QUALIFIES YOU AS A:
SUBJECT:
0 tons
JAN FEB MAR APR
MAY JUN JUL AUG
SEP OCT
BACK TO CURRENT
NOV DEC
Christopher B.
Megafoot
YOUR YEARLY CARBON IMPACT IS:
CHECK YOUR HISTORY:
YOUR TOTAL QUALIFIES YOU AS A:
SUBJECT:
26 tons
JAN FEB MAR APR
MAY JUN JUL AUG
SEP OCT
BACK TO CURRENT
NOV DEC
Click to Start
Commute
Devices
Shelter
Categories
545.5 kg
845.5 kg
45.5 kg
+ Add Item
Close Window
EDITITEM / MONTHLY CO2 IMPACT DELETE
23.5 kgLaptop No. 1
23.5 kgPrinter No. 1
23.5 kgTV No. 1
23.5 kgTV No. 2
23.5 kgMicrowave No. 1
DevicesElectricity comes from fuel, and
burning fuel creates CO2 (i.e.
Carbon). You may want to
consider unplugging all your
devices when they’re not in use,
because there is a “phantom”
current that is still burning fuel. At
the very least, try using “standby”
modes on your equipment to
reduce your impact.
©2012 Hello Viking | page 12
CLICK THE IMAGE TO SEE A FILM ABOUT
CARBON BIGFOOT.
PRICEWATERHOUSECOOPERS: CARBON BIGFOOT FACEBOOK APPLICATIONHello Viking worked with PwC to leverage and promote the firm’s green initiatives, by researching, designing/architecting and producing aFacebook application allowing college students to measure and track their personal carbon footprint throughout a school year.
©2012 Hello Viking | page 13
HAYNEEDLE.COM: BRAND LAUNCHHello Viking worked with Taxi Branding on brand and media research, brand strategy, design, copywriting, film concepts and online and print production to launch the online retailer.
©2012 Hello Viking | page©2012 Hello Viking | page 14
3M U.S. CAREERS: “BEYOND THE HALLS” FILMHello Viking worked through Magnet360 with 3M’s US Careers team on communications strategy, film scripts, film direction, editorial and project management to illuminate the diversity of career options available within the innovative global manufacturer.
CLICK THE IMAGE TO WATCH THE FILM ON OUR VIMEO CHANNEL.
©2012 Hello Viking | page©2012 Hello Viking | page 15
TRACY ANDERSON METHODHello Viking collaborated with Tracy Anderson, their logistics and PR teams to produce and maintain the brand’s e-commerce site, proprietary online member community, public social media properties and email marketing.
©2011 Hello Viking | 6.30.2011 | page
Flexible content marketing software used by Marshalls, 3M, Starkey Labs, Mattel, Punch Pizza and numerous PR firms. Launched by Hello Viking: January, 2010.
An online banner ad production shop that has produced dozens of rich media campaigns for Sony/180LA, Zappos/Mullen and others. Launched by Hello Viking: September, 2008.
©2012 Hello Viking | page 16
OUR METTLENEVER RESTS
We also forged these mighty toolsfor worthy marketers.
1005 W. Franklin Ave., Minneapolis, MN 55405612-377-2177 | helloviking.com | @helloviking
ARE YOU VIKING ENOUGH?