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Hotkiss Pwr Pt

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HOTKISS/COMPANY

• A Los Angeles based award-winning global junior denim and sportswear lifestyle brand

• Founded in 1996, and acquired by Idea Factory Associates in 2008 under the ownership of David Steinberg.

• Manufacturer of junior denim, sportswear, dresses, and junior plus sizes

• Successful group of licensees consisting of handbags, footwear, swimwear, outerwear, intimates, sleepwear, hosiery, watches and eyewear

• Over 200 million dollars in annual retail sales• Showrooms in New York and Los Angeles

PROFILE

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HOTKISS/MISSION

• Hot Kiss consistently designs and delivers to retail monthly, fashion products that work together, and in turn generate multiple sales

STATEMENT

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HOTKISS/GIRL PROFILE

• The Hot Kiss collection is designed for the modern, fashion-forward “it girl”. She is young, carefree, daring, sexy and fun, yet sophisticated.

• Her lifestyle and vibrant personality exude a desire for trendy, glamorous, contemporary fashions at affordable prices.

• Her fashion/style icons range from the trend-setting Gwen Stefani to the all-American Kelly Clarkson, including sexy and provocative Paris Hilton.

• The designer clothing brands that inspire and help her define her individual style are Christian Dior, Roberto Cavalli, and Dolce & Gabbana.

• Gossip Girl, Project Runway, America’s Next Top Model, American Idol, and Grey’s Anatomy are some of the TV shows she loves to watch.

• Jeans are a staple in her wardrobe and she owns them in every color, wash, and cut. She loves using accessories to create her own personal style.

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• Fashion savvy females in the ages of 16-24 who appreciate a sexy youthful contemporary sense of style

• They have a flair for fun and fantasy that is expressed through their choice of apparel

• They are trendy and appreciate affordable brand name clothing

HOTKISS/TARGET MARKET

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• In-Store Visual Support & Fixtures

• POP Support

• Graphics Manual

• Advertising

• Magazine Promotions/Giveaways

• PR Editorial Pitches

• Media Coverage

HOTKISS/MARKETING

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HOTKISS/MEDIA COVERAGE

As seen in Star Feb. 08

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As seen in California Apparel NewsFeb. 08

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As seen in Cosmopolitan Mar. 08

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As seen in People Apr. 08

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As seen in Seventeen Mar. 08

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As seen in Women’s Health Mar. 08

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