How to make your website SHINE

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    22-Nov-2014

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Designated Editor presentation at Spark and Hustle conference on May 13, 2011. on how to make your website stand out in the World Wide Web.

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  • 1. Designated Editor Speaking Series
    make
    ^
    How to your
    website shine
    Suzanne McDonald | Content Strategist
    #SparkandHustle | @Sue_DesigEditor
  • 2.
  • 3.
  • 4. suzannes experience
    6 years
    Page 1
    Masters in Journalism
    & Mass Communications
    BA in Journalism
  • 5.
  • 6. Communications hasnt changed
  • 7. Saving you
    Tons of reading
    ^
  • 8. your site should reflect
    Your passion
    +
    The value you bring
    to your customers lives
  • 9. If your website isnt guiding
    key
    business
    decisions
    ^
    Youre
    missing
    the boat
    new media
    ^
  • 10. 4
    key areas to address
    ^
  • 11. #1 Design
    Weve come a long way baby!
  • 12. #1 Design
    Websites age
    in dog years
  • 13. #1 Design
    Usability & simplicity
  • 14. Best & worst sites
    #1 Design
    Top tip: Stay out of the way
    The most critical website flaw?
    Pitfalls to watch for
    • No call to action
    • 15. Clutter
    • 16. Falling in love with the art