Presented by: Smart Internet Business Solutions

*How to Manage Your Online Reputation

*Before we talk about the how,

let’s first answer the why.

This VIDEO about sums it all up.

*Why should online reputation be managed?

Done with the video? Let’s move

on then

Below are two of these strategies

* There are many ways and strategies on how to manage your company’s reputation.

1.Invest in Reputation Management Service/Tools

*The internet has lots of tools and apps that can track a company’s reputation.

*Some of them are FREE with options for premium upgrades

Trackur searches:

*blogs

*web sites

*news sites

*Images

*Videos

..to track your company name, brand, and even news about your competition

*Trackur

Free service where you can search all of Google’s properties or specify your search according to the category you want

*Google Alerts

*Also a free resource for tracking what people say about your company in the blogosphere

*Technorati

*Professional networking platform

*Web profile aggregator

*Reputation metrics service

…rolled into one

*Naymz

1. Invest in a Marketing

Agency or a Public

Relation FirmSpecializing in Online Reputation

Management

* Birmingham companies should consider investing in

a competitive marketing agency to oversee and create

proper procedures to solve reputation management

issues

*They will be of great help in building lasting good

relationships between you and your customers.

* Here are some of the benefits of hiring the Birmingham

management agencies and public relations firms

* Hiring a reputable marketing agency/PR firm helps a company to focus on its more important matters.

* They know how to properly and effectively promote your company’s name and brand.

* They can help in creating a word of mouth promotion or advertising which can lead to sales increase.

* They can help enhance the client’s or the company’s image through assessing the situation and offering fresh ideas and perspectives.

* They help identify potential problems or issues before they occur.

* They are experienced in handling difficult situations like monitoring online reputations to managing them.

* They can give advice and suggestions as to how managing online reputation can be done properly.

* Most agencies also use reputation management software, SEO tools, and media database.

*Remember: Do research and hire

the right marketing agency in Birmingham that will help you

meet the needs of your company and give you an

edge over competition.

*Don’t take online reviews or comments lightly as

they may make or break your business.