Get ready for a new kind of

Customer Success

Robin Fisher Area Vice President

Agenda

08:00 Registration and Breakfast

08:45 Keynote

10:00 Coffee break

KEYNOTE ROOM BREAKOUT ROOM

10:30 Managing Customer Experience The Power of the Platform

11:30 Lunch

Future Looking Statements

Safe harbor statement under the Private Securities Litigation Reform Act of 1995:

This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.

The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.

Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

Innovation Speakers 10:30am - 4:30pm

9:00am - 10:00am

Travis Kalanick Uber

Main Keynote 1:00pm - 3:00pm

Keynote 5:00pm - 6:00pm

Mindfulness Day 10:00am - 1:00pm

Marc & Parker Q&A 2:00pm - 3:00pm

Tuesday Wednesday Friday

Satya Nadella Microsoft

Marc Benioff & Friends

Josh Tetrick Hampton Creek

Rick WeltsGolden State Warriors

Will Marshall Planet Labs

Welcome to

10M+Online Viewers

400+Partner

Exhibitors

170K+Registrants

1,600+Sessions

8 Industry Keynotes

Goldie Hawn

Jack Kornfield

Tara Brach

Donna Karan

Padmasree Warrior

11:00am - 12:00pm

Meng Tan

Larry Brilliant

15

Marc Benioff

Larry Baer San Francisco Giants

Women’s Leadership Keynote 5:00pm - 6:00pm

Susan Wojcicki

Thursday

Product Keynotes

Jessica Alba

VIP performance with John Legend

Dreamfest &UCSF Benefit7:00pm - 11:00pm

Gayle King

Aaron Levie

Box

Adrian Grenier

Actor & Entrepreneur

Emily Chang

Bloomberg

Billionsconnected things

Trillionsof customer interactions

MillionsThousands

IoT

DataScience

Social

Mobile

CloudThe Connected WorldEverything and everyone is connected

LAN/WAN

Client

Server

SNA

Mainframe

Terminal

New Technology Model

Multitenant cloud Fast innovation

Scalable metadata platform Rapid customization

Most trusted enterprise cloud Security | Availability | Performance

70%faster time to market

New Business Model

Subscription pricing

Customer Success Group

Broad ecosystem and community

Focused on Customer Success

increase in customer revenue growth

37%

1.1M+Service Hours

1%Time

$100M+Grants

1%Equity

26K+Nonprofit Organizations1%

Product

pledge1percent.org

New Philanthropic Model1-1-1 Model

$250MDonated Product

4th Largest Software Company in the World in 2016

2013 • 2014 • 2015 2008 • 2009 • 2010 2011 • 2012 • 2013

2014 • 2015

2011 • 2012 2013 • 2014

2015

Most innovative

companies in the world

4th largest software company based on analyst consensus revenue for FY2017. Salesforce fiscal 2016 guidance provided August 20th, 2015: “revenue for the company’s full fiscal year 2016 is projected to be approximately $6.60B to $6.625B.”

$6.62BFY16 revenue guidance

20KFY16 employees

Get Ready for a New Kind of Customer Success

Dev

Syst

Co

Ad

M ISVIoTIoT

1 to 1 customer relationships

Write once, run great everywhere

World’s largest enterprise ecosystem

Lightning Experience NewLightning Exchange NewLightning Platform

New Salesforce Vertical AppsBuilt with Lightning

Patient relationships, not records

Connecting advisors with clients like never before

Kristin ChuDeputy Director

Mike CapelleChief Strategy Officer

Salesforce & Microsoft Partnership

+Salesforce1 for Office

Salesforce integration with SharePoint and OneDrive for Business

Salesforce and Windows 10 integration

Salesforce Wave, PowerBI, and Excel Integration

Salesforce for Office

2,800 Apps

3M+ Installs

World’s Largest Enterprise App Ecosystem

and

and customers

IoTIoT

to the Internet of Things ?How do you connect…

the Customer Success Platform

Damien LeeSenior Solution Engineer

Carl RosenbergSales Director, Norway

NEWIoT Cloud

Connect to everything

Massive scale

Real-time

Powered by Thunder

How the IoT Cloud Works

Capture customer IoT events1 Trigger

1 to 1 real time rules2 Engage customers 1 to 13

Salesforce IoT Cloud

Powered by Thunder

Salesforce Apps Sales, Service, Marketing,

Communities

Internet of Things Events

Sensors, connected products, smartphones

Enhanced customer profiles

IoTIoT

The Salesforce Customer Success Platform in Action

American Express

CommunityMarketingService AppsAnalyticsSales

Intuit Mattel

Lightning Experience NewLightning Exchange New

Easy: 50+ all new partner components

Lightning PlatformSmart: meet the new Salesforce

Fast: build and customize with drag and drop

Sales Cloud#1 Sales application

Lightning Experience | New Sell faster as a team

Sales Wave Analytics | New Sell smarter on any device

Sales Platform & Ecosystem Sell the way you want

The Sales Cloud has never been smarter

Connected CRM & EmailAll your data in context

Proactive & IntelligentSmart notifications, dynamic scheduling

Connects to Salesforce1Seamlessly keep your pipeline up-to-date

Download today

Connects to Sales Cloud

NEW

Jamie Wuopened youremail: “RevisedAcme proposal”

SalesforceIQ

for Sales Cloud

Demo

The Salesforce Customer Success Platform in Action

American Express

CommunityMarketingService AppsAnalyticsSales

Intuit Mattel

#1 Customer service platform

Service Cloud

Lightning Service Console | New Empower agents with speed

Service for Apps | New Personal, in-context support

Service Wave Analytics | New Smarter service, instant insights

App Cloud

Build any app, fast Innovation, not infrastructure

Empower everyone Point and click app development

Most trusted platform Run all your apps in the cloud

#1 Cloud app dev platform

Analytics CloudThe next wave of analytics

Wave Apps for Sales and Service | New Make data driven decisions

Wave Actions | New Instantly take action on data

Mobile Analytics Get answers on any device

The Salesforce Customer Success Platform in Action

American Express

CommunityMarketingService AppsAnalyticsSales

Intuit Mattel

Marketing Cloud#1 Marketing application

1 to 1 customer journeys Connect every interaction

Precision marketing Predict and personalize content

Every channel, every device Email, mobile, social, ads & web

Community Cloud#1 Community platform

Lightning Community Builder | New

Drag and drop new capabilities, fast

Personalized Recommendations Targeted content for everyone

E-Commerce for Communities | New New channel for growth

Agenda

08:00 Registration and Breakfast

08:45 Keynote

10:00 Coffee break

KEYNOTE ROOM BREAKOUT ROOM (downstairs)

10:30 Managing Customer Experience The Power of the Platform

11:30 Lunch

thank y u