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By Tae Hee Kim

Korean air-excellence in flight

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Korean air-excellence in flight

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Page 1: Korean air-excellence in flight

By Tae Hee Kim

Page 2: Korean air-excellence in flight

Company Background

Page 3: Korean air-excellence in flight

Comfortable seat Best in flight service Best Aircraft- A380 Premium global Airline in and outside of

Korea

Strategy

Page 4: Korean air-excellence in flight

Sexy Luxury Modern

Concept of Campaign

Page 5: Korean air-excellence in flight

Target Customer Anyone above 20 years old Someone who wants to use premium airline Not only Koreans but also foreigners Business man

Page 6: Korean air-excellence in flight

Reaching potential customer

Page 7: Korean air-excellence in flight

Use Google Adwards Pay per click based 55,810 as total budget 55,810/12 = $4,650

Step to become successful company

Page 8: Korean air-excellence in flight

Application Korean air App Easily check mileage and fare Accessibility - Easy to check flight schedule

Page 9: Korean air-excellence in flight

Summary