Embed Size (px)
DESCRIPTION
Many successful affiliate marketers transcend the brands they represent and become a brand themselves. Learn how they turned their face, personality and reputation into affiliate success.Experience level: IntermediateTarget audience: Affiliates/PublishersNiche/vertical: AffiliateMarty Fahncke, President, FawnKey & Associates (Twitter @FawnKey) (Moderator)Jim Kukral, CEO, The Attention! Formula (Twitter @jimkukral)Geno Prussakov, Founder, AM Navigator, LLC (Twitter @eprussakov)Barbara Rozgonyi, CEO, CoryWest Media, LLC (Twitter @wiredprworks)
Citation preview
Affiliate Summit West 2011
“Leveraging Your Personal Brand For Affiliate Success”
Geno Prussakov's 5 Points of Personal Branding
Authenticity and Unique Promise of Value
Remember 3 Rs: Reachable, Responsive, Real
Forget Charisma, Remember 3 Is...
Build Bridges
Be Courageous & Prepared
Barbara Rozgoni'sHow to use the power of free
publicity to leverage your personal brand into affiliate
sales
WORDS @wiredprworks
INTENTIONS @wiredprworks
ROUTES @wiredprworks
EXPERIENCES @wiredprworks
DESIGN @wiredprworks
Marty Fahncke's Personal branding success
action items
Write, and be written about
Speak and be spoken about
Be seen online
Be seen offline
Borrow social influence
Jim Kukral's Personal branding
perspectives
Trust is required. Do you have it?
Nobody cares that you're a middleman as long as you give them what they need
When you solve people's problems, you win
Content, content, content
Make more content
