Leveraging the Power of LinkedIn
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Wednesday, June 15, 2016
Allison Beauchesne, MA
414 million professionals
61 million senior level influencers
40 million decision makers
6.8 million c-level execs
3 million MBA grads
Statistics provided by LinkedIns 1st Quarter 2016 Results
Its in the content
BEHIND THE SCREEN
MARKET TO WHO MATTERS
THE POWER OF LINKEDINCOMPANY PAGE
THE POWER OF LINKEDINSPONSORED CONTENT
THE POWER OF THE POST
WHERE TO BEGIN?
Ask these 5 questions
1. Is your personal profile up to date with relevant industry information, job descriptions, external links, etc?
2. Do you have a business page ready for your business?
3. Have you joined groups, connected with influencers and follow pages/organizations that are relevant to you and your business?
4. Have you connected strategically with people you are interested in networking with?
5. Are you checking your notifications and news feed at least once per day?
6. What is your goal on LinkedIn?
*Also check out The
Guide to LinkedIn