Embed Size (px)
DESCRIPTION
I get asked on a fairly regular basis about what I do, exactly, for cities as an economic development consultant. This brief deck outlines the type of work I do for Glenpool, Oklahoma in both Public Relations and Economic Development.
Citation preview
Economic Development Marketing, Demographics, Image/Branding and Public
Relations
Economic DevelopmentO Economic Development Marketing /
DemographicsO Research and prepare reports,
graphics, one sheets and other needed materials to promote Glenpool as an ideal location for new retail, commercial and industrial businesses.
O Serve as “on-call” demographic resource for developers, retailers, city staff.
Annual ActivitiesO Twice yearly updates of demographic/econ
development information and materials.O Latest for May’s global retail ICSC showO Update to latest for November regional ICSC
showO Personally attend OK/Ark, TX and Global
ICSC shows to promote Glenpool. O Follow-up and pursue opportunities from
each show and as needed.O In depth reports and packages as needed
for OK Dept of Commerce opportunities.
On Call DemographicsO Numerous calls, emails and
meetings to assess needs and then provide tailored demographics to businesses, investors, retailers/developers or site selectors.O Usually requires modifying the
“standard” trade area to fit the particular business and providing customized reports to fit their particular information requests.
Why Choose a Consultant?
From: Raj Akolkar [mailto:[email protected]]Sent: Thursday, March 25, 2010 11:03 AMTo: Lynn BurrowSubject: Mandy VavrinakLynn, I spoke with Mandy yesterday and she is providing me with everything our company needs to make decisions. Thanks for putting us in touch with her. I must say...I've worked closely with dozens of town across TX and OK and I've never found a resource as valuable as Mandy. Our company usually puts together internal reports based on demographic research provided by agencies, 3rd parties, and local individuals. This information is somewhat helpful, but often unreliable and unqualified. Having a single point of contact like Mandy that has access to reliable information and can provide up to date business insight & analysis is extremely valuable. It would be great if every city was as prepared as yours. I look forward to making progress in Glenpool, and I hope to meet you soon.Thanks,--Raj AkolkarManaging PartnerFLEET PARTNERS LLC214.403.6281www.fleetpartnersllc.com
Why Choose a Consultant?
(April 2009) from Roy Brashears memo to Ed Tinker:
“One of the best things that you did for Glenpool’s growth was to put Rickey and Mandy at the sharp end of your spear – they are both well-respected in the national marketplace and know what they’re doing – for many national retailers and developers, who habitually trade information on cities, their presence as consultants to a city automatically gives it a “progressive” pre-approval stamp (you will hear this often at ICSC). They have both been of immeasurable help with our projects and are always selling Glenpool as the Oklahoma city to pay attention to.”
Public RelationsO Serve as expert resource and consultant to
city staff for anything relating to image, marketing and/or public perception of the city.
O Plan, promote and present major press events or conferences when needed.O TCC / Glenpool Schools UnveilingO Groundbreaking for Conference CenterO Retail Announcements for GlenpoolO Hospital Announcement
Searchable, Online Info
Print Results
Partnering for the Future
O I am local and accessible by phone, email or in-person. Typically I am physically in Glenpool at least monthly and sometimes weekly.
O I stay in close contact with staff and council so that my efforts further the city’s goals and meet its needs.
Thank You!Mandy Vavrinak
mandyvavrinak.comTwitter: @Mandy_Vavrinak
Facebook or LinkedIn: Mandy Vavrinak
