Marketing 4 StartUp Britain - The 3 Hour StartUp

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<ul><li> 1. </li> <li> 2. </li> <li> 3. 1. You have an idea2. You know how itll work online3. You have basic technical know-how4. You write decent copy5. You accept itll need further refinement </li> <li> 4. </li> <li> 5. Professional branding: Builds trust Creates stand-out Delivers competitive differentiation Helps communicates your values </li> <li> 6. </li> <li> 7. Access 2,000 of the UKs best young creatives! 50% off the Concept Cupboard listing fee Visit: Use code: maa50 Expires September 30th 2012 </li> <li> 8. </li> <li> 9. </li> <li> 10. </li> <li> 11. </li> <li> 12. </li> <li> 13. </li> <li> 14. </li> <li> 15. </li> <li> 16. </li> <li> 17. </li> <li> 18. </li> <li> 19. </li> <li> 20. </li> <li> 21. </li> <li> 22. </li> <li> 23. Top Tips:Identify angleCompelling headlineMake every word countDont oversellProvide background infoInclude contact details </li> <li> 24. Theyre free. So use them! </li> <li> 25. The only cost is your time! </li> <li> 26. A tool to help you get set up: </li> <li> 27. A tool to help you participate easier: </li> <li> 28. A tool to help you monitor competitors: </li> <li> 29. A tool to evaluation your performance: </li> <li> 30. Top Tips:Plan (time, audience)Research (ideal channels)Promote (emails, web etc)Develop contentListenBE PATIENT </li> <li> 31. Build sales / advocacy cheaply1. De-anonymise visitors 1. Engage via e-newsletter2. Use customer data 1. Create simple CRM plan </li> <li> 32. Keeping in touch with customers: What is it? Email marketing tool Best feature Tracking is unreal Mailchimp Get started Register for free </li> <li> 33. </li> <li> 34. Top Tips:Hit the roadBe braveMake friends not biz contactsDont ask, dont getReturn the favourMates are customers </li> <li> 35. </li> <li> 36. </li> <li> 37. Top Tips:Think of the audience needsUse a mix of mediaMake it searchableMake it shareablePersist - think long-term </li> <li> 38. Does that outfit suit you? Ask for an unbiased view And make the right choice, Should you buy it? from others via Shopinion. every time. </li> <li> 39. . </li> </ul>


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