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‘A little help for the design conscious’
OUR CONCEPT!
A beautiful room in seconds, without the cost of a designer
VALUE PROPOSITION!
Saves time Saves money
Customer Retailer Increase sales
Creates a comfortable home
KEY DEMOGRAPHIC!
First time buyers
Age: 24-33
Income:$100,000
PROOF OF CONCEPT!
Build reputation with customers
Stage 1 Stage 3 Stage 2
Month 6+ Month 1-3 Month 3-6 Develop a
relationship with manufacturers
Develop website &
Automate the design process
POSITIONING!
Speed
Quality
Fast
Slow
Low High
Laurel & Wolfe DIY
IKEA
Décor that is budget chic for consumers
Expand market share of retailers
UNIT COSTS!Average room size 200 sq/ft
Average purchase $3000
Commission 12%
Average room revenue $360
Projections Revenue: 195 rooms $55080 Operating expenses -$14371
$40709
ONLINE PRESENCE!
Instagram Twitter Pinterest
MANAGEMENT TEAM!Aya Ali, CEO.
Rodrigo Mazer, CFO.
Terence Mak, Interior designer.
Jeffrey Chan, Head social media and brand development.
Louis Santos-Ortiz, Head of marketing and sales.
CUSTOMER ACQUISITION!
Responses on social media (Twitter, Instagram)
Online forum
Quality grading system
After sale follow-up
CURRENT STATUS!
Retailers Service that increases their sales
Customers Personal interior design shoppers
Proving the business concept Developing the website
SUMMARY!Concept A transition from low quality furniture to stylish and comfortable décor.
Commission 12% on each piece sold.
Contact us Twitter (@Mood_Board) Instagram (The_Mood_Board) Email [email protected]
