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Motivating and Retaining Your Sales Team Richard Tubb – IT Business Consultant

Motivating and Retaining Your Sales Team

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A presentation I delivered at the CRN Channel Conference on 13th October, 2011 on how to motivate and retain your Sales Team when selling Cloud IT Services.

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Page 1: Motivating and Retaining Your Sales Team

Motivating and Retaining Your Sales Team

Richard Tubb – IT Business Consultant

Page 2: Motivating and Retaining Your Sales Team

What is Cloud Computing?

2

Cloud Provider Examples:

Infrastructure as a Service (IaaS/HaaS)

Platform as a Service (PaaS)

Software as a Service (SaaS)

Page 3: Motivating and Retaining Your Sales Team

What do Customers think of Cloud?

Page 4: Motivating and Retaining Your Sales Team

So what does this mean to you as a Solution Provider?

“If it’s 1 percent of $3.8 trillion, it’s a lot. If it’s 5, 10, 15,

25 percent – depending on what

market you are talking about – it’s very significant. So

just don’t ignore cloud like it’s not happening to you since you are not hearing it today. Trust me it’s not

zero.”

Tiffani Bova, Gartner January 2011

Cloud isn’t going away!

Page 5: Motivating and Retaining Your Sales Team

The new normal

Selling Cloud is different

Page 6: Motivating and Retaining Your Sales Team

Cloud buyers can look different

LINE OF BUSINESS

MANAGERS

WEB CENTRIC BUYERS

NEW CUSTOMERS

SAVVY IT LEADERS

Page 7: Motivating and Retaining Your Sales Team

Account Management

Page 8: Motivating and Retaining Your Sales Team

Sales Compensation

Future Year Annuity payments?

Incentives?

Payment up front?

Page 9: Motivating and Retaining Your Sales Team

Education, Education, Education

• Internal Sales Team

• New Customers

• Existing Clients

Page 10: Motivating and Retaining Your Sales Team

Questions?

• E-Mail: [email protected]

• Twitter: @tubblog

• Blog: www.tubblog.co.uk

• LinkedIn: www.linkedin.com/in/richardtubb