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www.pakragames.com PAKRA Success Story starring Sam, the Social Director of Inside Sales

PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

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Page 1: PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

www.pakragames.com

PAKRA Success Story starring

Sam, the Social Director of Inside Sales

Page 2: PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

www.pakragames.com

Our salespeople are great at good, old-fashioned selling

— even cold-calling is no problem.

But the market has changed … AND our customers have embraced social media faster

than we have

Page 3: PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

www.pakragames.com

Honestly, our sales cycle just takes too long for us to compete

in today’s marketplace …

And we are really struggling with how to set up lead- and sales-

management processes and metrics for social media.

Page 4: PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

www.pakragames.com

And what’s worse, our competitors seem to be all over the social-media landscape.

So, prospects are turning to them instead of us. Our sales agents need to learn how to manage

and leverage social-media channels — and FAST!!

Page 5: PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

www.pakragames.com

As director of inside sales for a web-based technology company trying to harness social media

for lead-generation, Sam has a big challenge:

the challenge

Page 6: PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

www.pakragames.com

Their Customers NOW look to Sam’s team for solutions to their business challenges

PAKRA® solutions

Sam engaged PAKRA® Consulting to: •  Teach sales agents how to

  Locate and leverage prospect information from social-media sources

  Target qualified decision makers

  Spend their time on warm calls instead of cold ones

•  Show agents and managers how to

  Use social-media channels to build their brand

  Become thought-leaders in their space

  Be trusted advisers for potential clients

•  Set up scalable inside-sales processes and metrics

Page 7: PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

www.pakragames.com

By implementing custom solutions created for the

inside-sales team by PAKRA, Sam’s team:

•  Cut the average number of interactions needed to qualify prospects by 50%

•  Reduced their sales cycle by 75% 

the results

PAKRA makes social media make sense!

My prospect told me she’d been following me on Twitter before I even contacted her! 

PAKRA Games are fun!

Page 8: PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

www.pakragames.com

“By using social-media channels, such as Twitter and LinkedIn, we are becoming the trusted advisers

in our space …

Prospects have started calling us!

And because we put a measurable inside-sales system in place, we

can easily scale up our processes to meet increased demand”

Page 9: PAKRA Success Story: helping Sam the Inside Sales Director to embrace Social Media channels

www.pakragames.com

Create your own Success Story

Contact PAKRA®

•  Implement optimized sales process •  Hire, train and retain your best team •  Leverage social media channels where your customers

want to interact

I’m a Twitter sensei

Not only do my customers know me, but my kids think I’m cool