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PITCHING LIKE A BOSS VITALY M. GOLOMB ENTREPRENEUR, DESIGNER, SPEAKER June 2013

Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

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My slides from How To Pitch Investors Workshop at Bitspiration 2013 in Krakow, Poland. Startup pitching fundamentals. cc @bitspiration

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Page 1: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

PITCHING LIKE

A BOSSVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

June 2013

Page 2: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)
Page 3: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)
Page 4: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

boss = confidence

Page 5: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

know your shit

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 6: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

Vitaly M. Golomb entrepreneur/designer

mentor/advisor

Founder/CEO

KYIV, UKRAINEKYIV, UKRAINE

DECEMBER 4-5, 2013DECEMBER 4-5, 2013

E U R O P E

V E N T U R E S U M M I T

E U R O P E

V E N T U R E S U M M I T

previously

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 7: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

why/who are you pitching?

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 8: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

what do you want them to do?

call to action

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 9: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

90 second elevator pitch

get the meeting

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 10: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

3 minute public pitch

stand outget the meeting

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 11: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

20 minute presentation

get the deal

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 12: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

content

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 13: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

problem

OBVIOUS

WHO

EVIDENCE

PAINKILLER NOT VITAMIN

Page 14: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

CURRENT SOLUTION

COMPETITION

HARD, EXPENSIVE?

WHY DOES IT SUCK?

Page 15: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

your product/solution

different and better

improves your customers’ lives

faster, better, cheaper, or new

demo/screenshot

Page 16: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

market

big and growing

top-down via trusted research/source

bottom-up calculation

Page 17: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

businessmodel

how do you make money?

direct/indirect revenue

user acquisition

clear path to big $$$

Page 18: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

team/expertise

domain expertise

experience/track-record

unfair advantage

Page 19: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

traction/progress

accomplishments

how much money raised

up-right statistics

big partnership

next milestones

Page 20: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

ask for money get feedbackask for feedback get money

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 21: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

can you introduce me?

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 22: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

one pageexecutive summary

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 23: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

one paragraphemail intro

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 24: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

thanks foryour attention

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER

Page 25: Pitching Like A Boss (Bitspiration - Krakow, Poland - June 23rd, 2013)

want the slides?follow @vitalyg

www.golomb.net | @vitalygVITALY M. GOLOMBENTREPRENEUR, DESIGNER, SPEAKER