REVOLUTIONIZING THE WAY WE LOOK AT SKIN CARE

ANITA CHAPMAN • Cosmetologist, Master Esthetician and

Master Educator in both fields for 25+ yrs • Idaho and Washington state educator for

Janssen Cosmeceuticals and Ice Elements • Worked with dozens of professional skin

care lines

• Passionate for the beauty industry, many would consider me a product snob! -

DEIDRE HOWARD

• A leader in sales, marketing and business consulting for 20 years

• Developed and directed sales teams of thousands

• Helps beauty professionals create amazing results and boost their bottom line

"This is the biggest thing I have ever

been introduced to."

WE ARE… • Ice Elements and the 2

Minute Miracle • Created for spas and salons • Due to demand, sold on HSN

• The top seller for 9 years • Reorder rate over 90%

• Brought to private market in 2013

• Shelly Maguire ~ formulator and creator works closely with us

SHELLY MAGUIRE • Formulator of 2 Minute Miracle • Her career began with 1 salon and 8 stylists • Wanted to transform it into a wellness spa • In her spa services, she found that all women

had the same concerns: • Products were overwhelming

• Costly • Confusing

SHELLY MAGUIRE • Shelly set out to create one product that

could: • Deliver a visible, fast result • Simplify skin care

• Provide clients one product that had the benefits of many

• She made an accidental discovery • This is when the 2 Minute Miracle was

born

SHELLY MAGUIRE • The 2 Minute Miracle propelled

Shelly’s business to success • It created a landslide of word of

mouth advertising for her salon • Clients shared the 2 MM and

her name with others • They came to her salon to buy

the 2 MM directly from her

THE OUTCOME? • In 3 years her business grew from

1 single 900 sq. foot salon with 8 employees to 3 very large salons, with over 125 professionals working for her.

• We now have the opportunity of • Powerful Product • Proven Results • Profit Potential second to none

UNIQUE AND EXCLUSIVE •The world of Professional Skin care is very

competitive. • In order to be successful, one needs to have a

product that gives them the “edge”. •As you will see, we have the most unique and

exclusive product in the market today!

OUR FLAGSHIP PRODUCT • The 2 Minute Miracle Gel

• Combines 6 products in one • Toner • Exfoliator • Hydrator • Brightener • Anti-wrinkle serum • Make-up primer

• Saves time and money • Simple ~ Eliminates clients’ most common concerns

BACKED BY SCIENCE • Our 3.1 complex, in the 2 MM, provides a

powerful combination that heals, brightens and hydrates as well as provides powerful anti-aging properties that lift, tone and brighten.

• Our 3.1 complex contains: • Antarcticine™ • KBGA™ Algae • Patent Processed Aloe Vera

ANTARCTICINE™ • Is a peptide (a protein we

will discuss later) • One of the primary

ingredients in our 3.1 Skin Complex™

• Proven to yield measured collagen and elastin changes in skin. • Significantly increases hydration and moisture in skin to balance

and hydrate • Improves healing and aids in the repair of damaged skin

KBGA™ ALGAE • Excellent Anti-inflammatory

• Known to contain every essential and non-essential amino acid.

• It has been referred to as "almost an exact match to human DNA". • Adheres readily to the skin

• It also contains a unique amino acid called Hydroxyproline • Rarely found in the skin except within its own collagen.

PATENT PROCESSED ALOE VERA

• Three independent clinical studies revealed our Aloe stimulates basal keratinocyte (skin cell) • Regeneration almost fourfold.

• Our Patented Aloe Vera is unique and powerful • Only available through Ice Elements and 2MM

• Processed through reverse osmosis

• Flash freezing the Aloe prevents oxidation • Harnesses over 150 nutritional

ingredients in Aloe. All of them!

COSMECEUTICAL GRADE

• What is a cosmeceutical? • A cosmetic

• That has a drug like affect on the skin

• Before we look at the powerful ingredients in the 2MM, let’s look at the skin.

THE EPIDERMIS • Made of Keratinocytes • Top layer is made of dead cells

• Needs to have ingredients that affect the live layers underneath the surface

• Renews itself through cell mitosis, at the epidermal/dermal junction • Every 28-32 days • As we get older, this process slows

down to every 45 days • To have younger looking skin, must

find a way to increase cell turn over.

EFFECTS ON THE SKIN Our patented form of Aloe Vera and KBGA™ Algae offers skin:

• The optimal conditions for wound healing • Almost an exact match to DNA

• Cell proliferation (growth and division) • Regeneration almost fourfold

• Supplies skin with all essential and non essential Amino Acids

• Also has powerful Anti-Oxidants.

THE DERMIS • In the dermal layer of the skin, we

find the fibroblast cell. • Our Fibroblast cells are responsible

for collagen and elastin production. • After age 25, we loose 1% of collagen

per year. • Estrogen stimulates fibroblast activity,

hormones can affect aging process.

• To have younger looking skin, one must find a way to increase fibroblast activity.

HYALURONIC ACID • Powerful humectant

• Holds 1000 times its weight in moisture

• Collagen and Elastin fibers float in Hyaluronic acid

• Draws moisture to it • Found in many professional skin care

lines • One of the ingredients the 2MM

AMINO ACIDS

• Essential amino acids are necessary to stimulate collagen and elastin. • Without essential amino acids,

collagen and elastin synthesis cannot take place.

• Peptides are molecules made up of two or more amino acids linked together and they are present in every living cell.

PEPTIDES AND SKIN CARE

• Known to assist in the process of skin repair and renewal

• Small molecules that can penetrate the barrier of the epidermis and have an impact on the dermis

• Larger peptides work on the surface of the skin, cause tightening and the appearance of firming in the skin.

PEPTIDES AND SKIN CARE • There are a variety of peptides that have

flooded the skin care market the last 5 years. • Oligopeptides used for wrinkle reduction • Copper peptides used for wound healing • H-hexetyl-Hexapeptides used as liquid

"Botox®. Relaxes muscles for up to 6 hours

• Best results are seen through in-vivo and in- vitro testing

• Antarcticine™ is one of the leaders. • In our 3.1 complex

EFFECTS ON THE SKIN

• The use of Hyaluronic Acid and Antarcticine™ in our gel: • Stimulates fibroblast activity

• Speeds up to 125% of normal • Optimizes our skin’s collagen. • Attracts and infuses powerful

moisture binding ingredients • Helps skin retain balance and

moisture

VISIBLE RESULTS Results seen after just ONE application

• 100% of users feel skin is more hydrated and moisturized.

• 100% of users feel skin clarity has significantly improved.

• 97% of users noticed an improvement in skin radiance and glow.

• 92% of users noticed an improvement in skin firmness and appearing younger.

• 90% of users noticed an improvement in the appearance of fine lines and wrinkles.

• 89% of users noticed their skin had a healthier appearance.

SKIN TONE AND TEXTURE

VISIBLE RESULTS • Results seen in only 15 days!

• 34% Increase of Collagen I • reduced visible lines and wrinkles

• 81.5 % Increase Collagen IV • added firmness and support

• 31.5% Increase Elastin Levels • gave more elasticity to skin

• Results seen in only 30 days! • 44.5 decrease in wrinkle depth

SKIN FIRMNESS, TONE AND ELASTICITY

TREATING ACNE

PIGMENTATION AND SKIN TONE

UNIQUE AND INNOVATIVE • Some unique and innovative ways to use 2MM:

• Pedicures to remove rough skin • Elbows, knees and dry cracked heels

• Apply to hands for youthful appearance • Targets age spots and extends life of manicure

• Excellent for treatment of acne • Can be used for spot treatment at night

• Use for prevention of ingrown hairs • After wax and shaving

FEED BACK • Here is what customers, from around the world, are telling

us about how they are using the 2MM and the results they are seeing: • Lightens darkness and discoloration in underarms • Relief from Eczema on the face, hands and body • Removes flaky skin from Cradle Cap • Removes dry, peeling skin after waxing and laser hair removal • Relief from dry and itchy scalp • Reduces acne breakouts

FEED BACK (CONT.)

• Enhances shaving on the face or body • Removes ashy colored skin on heels, knees and elbows • Gets a longer lasting and more even application of self tanning

products • Reduces the look of stretch marks and scarring • Extends the life of manicures and pedicures • Gives makeup a smoother finish and longer life after application

• Never in the history of skin care have we seen a product that has so many uses and so many benefits all in one jar. And, results you can see in just 2 Minutes!

ADDED ADVANTAGES

•The 2 MM has a “WOW factor” and immediate results.

• It sells itself! •Has multiple application and

uses

But did you also know?

UNIVERSAL The 2 Minute Miracle can be used by any ethnicity

and any skin type! Works 100% of the time on 100% of the people

DON’T FORGET THE MEN Men are some of our best consumers.

• Fastest growing segment of skin care

• They want skin care that is uncomplicated and fragrant free.

• Men LOVE the price and think it is FUN!

AMAZING BREAKTHROUGH… • When you use our 2MM gel you

can see and feel the difference. • Smoother skin • Hydrated skin, • Softening of scars • Evened out skin tone • A renewed texture and feel

• ALL IN JUST TWO MINUTES

AMAZING BREAKTHROUGH (CONT.)

•2 Minute Miracle Gel is a stand-alone product. •Designed to be used in conjunction with all other skin care systems on the market •The 2 MM ingredients only compliment any other

ingredients or systems •It only enhances the results of all other treatments and home care regiments

POWERFUL POTENTIAL

• 2MM has a re-order rate of over 90% • You have a return customer for life

• One jar gives users: • 30+ facial treatments • 20 hand treatments • 10 foot treatments

WHO WANTS TO TRY IT? Our experience is that everyone who sees this science and learns about the miraculous benefits of the 2 Minute Miracle wants to try it for themselves:

There are 2 options:

*Purchase at Retail for $49.95 (+shipping)

or *Get $10 off by contacting the person

who invited you and

Have your 2 Minute Miracle today!