Project Management Foundations Series Course 103 - Project Stakeholder Management

Project Management FoundationsProject Management Foundations

Course 103 – Project Stakeholder ManagementCourse 103 – Project Stakeholder Management

Presented By: Think For A ChangePresented By: Think For A Change

© Think For A Change, LLC.© Think For A Change, LLC.

Target Student Audience

Little to no experience with: Formal Project Management Concepts PMI Project Management Body of Knowledge Stakeholder Management Practices

Frustrated with: Poorly Organized Work Efforts Lack of Leadership in Project Efforts Negative Stakeholder Influence on Projects

Course PM 103 – Project Stakeholder Management

Stakeholder IdentificationStakeholder Identification

Stakeholder Engagement PlanningStakeholder Engagement Planning

Stakeholder ManagementStakeholder Management

Stakeholder ControlStakeholder Control

Review What YouReview What You’’ve Learned!ve Learned!

Segment Segment OneOne

Segment Segment TwoTwo

QUIZQUIZ

Segment Segment ThreeThree

Segment Segment FourFour

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Stakeholder IdentificationStakeholder IdentificationSegment Segment OneOne

Project Stakeholder Management

Introduction Identifying the people, groups or organizations that could impact

or be impacted by the project Gather and analyze stakeholder needs and expectations regarding

the project Develop management strategies for effectively and appropriately

engaging stakeholders in project status, decision-making and execution

Develop stakeholder communication plans and strategies Managing stakeholder conflicts of interests Facilitate stakeholder engagement and influence regarding

decision-making and day-to-day project activities

Stakeholder Identification

Definition: “The process of identifying the people, groups or organizations

that could impact or be impacted by a decision, activity or outcome of the project; and analyzing and documenting relevant information regarding their interests, involvement, interdependencies, influence and potential impact on project success.”1

1 © 2013 Project Management Institute. A Guide to the Project Management Body of Knowledge (PMBOK® Guide) – Fifth Edition; Page 390

Stakeholder Identification

Stakeholder Identification Process Map Inputs

Project Charter Procurement Documents Organizational Environment & Cultural Factors Organizational Process & Document Assets

Tools & Techniques Stakeholder Analysis Subject Matter Expertise Meetings and Interviews

Outputs Stakeholder Roster/Register

Stakeholder Engagement PlanningStakeholder Engagement PlanningSegment Segment TwoTwo

Stakeholder Engagement Planning

Definition: “The process of developing appropriate management strategies

to effectively engage stakeholders throughout the project lifecycle, based on the analysis of their needs, interests and political impact on project success.”2



Introduction Define strategy for:

Engaging with key project stakeholders based on their specific needs or requirements

Gathering support and leveraging positive political stakeholder impacts

Mitigating negative political stakeholder impacts Provide a clear, actionable plan to interact with project

stakeholders to support project interests Manage expectations Control competing interests and requests for change Establish effective communications

An iterative process that requires constant analysis to ensure appropriate stakeholders are engaged at appropriate times


Stakeholder Engagement Planning Process Map Inputs

Project Management Plan Stakeholder Roster/Register Organizational environment/cultural factors Organizational process assets

Tools & Techniques Meetings Interviews Subject Matter Expertise Analytical tools and techniques

Outputs Stakeholder Management Plan Updated Communications Plan

Stakeholder ManagementStakeholder ManagementSegment Segment ThreeThree

Stakeholder Management

Definition: “The process of communicating and working with stakeholders

to meet their needs/expectations, address issues as they occur and foster appropriate stakeholder engagement in project activities through the project lifecycle”3



Introduction Increase support and minimize resistance from stakeholders

This is a key factor in project success or failure Engaging with stakeholders at appropriate project stages to obtain or

confirm commitment to the project’s success Managing stakeholder expectations through effective communication

and negotiation Addressing potential concerns that may become issues Anticipating future issues or risks Communicating the impact of key issues and the corresponding

resolution plans Ensuring that stakeholders clearly understand the project’s goals,

objectives and success criteria The ability of project stakeholders to influence project outcomes is much

higher at the beginning of the project, but do not dismiss or underestimate their ability to influence (directly or indirectly) the project’s outcome even in the later stages of the lifecycle.


Stakeholder Management Process Map Inputs

Stakeholder Management Plan Communications Plan Change Management Plan Change Log Organizational Process Assets

Tools & Techniques Communication Methods and Strategies Interpersonal Skills Management Skills Leadership Skills

Outputs Issue Log

May be part of a Risks-Assumptions-Issues-Decisions (RAID) Log Change Requests Project Management Plan Updates Project Documentation Updates Organization Process Asset Updates

Stakeholder ControlStakeholder ControlSegment Segment FourFour

Stakeholder Control

Definition: “The process of monitoring overall project stakeholder

relationships and adjusting strategies and plans for engaging stakeholders”4


Stakeholder Control

Introduction Maintain or increase efficiency and effectiveness of stakeholder

engagement Respond to changes and influences (internal or external) Introduce any changes to the scope of project in an organized and

controlled manner

Stakeholder Control

Stakeholder Control Process Map Inputs

Project Management Plan Issue Log Work Performance Data Project Status Project Documentation

Tools & Techniques Information Management Systems Project Management Systems Subject Matter Expertise Meetings and Interviews

Outputs Work Performance Information Change Requests Project Management Plan Updates Project Documentation Updates Organizational Process Asset Updates

Project Stakeholder Management

Final Thoughts… Project Stakeholder Management is about:

Making sure you understand the people, groups or organizations that could have an impact on, or be impacted by, your project

Understanding the unique needs and expectations of each key stakeholder

Planning for managing and controlling the engagement and influence key stakeholders will have on your project’s decision-making and execution processes

Communicating effectively to key project stakeholders to ensure they have what they need to participate in the project

Leveraging stakeholders to assist in resolving conflicts, securing resources and mitigating issues

Steering the project through the confusing, and potentially damaging minefield of internal organizational politics

Review What YouReview What You’’ve Learned!ve Learned!QUIZQUIZ

Question 1:

What is the best way to solicit stakeholder needs?

Course 103 – Project Stakeholder Management

QUIZ

Question 1:

What is the best way to solicit stakeholder needs?


QUIZ

Answer:• Interviews

Question 2:“The process of communicating and working with stakeholders to meet their needs/expectations, address issues as they occur and foster appropriate stakeholder engagement in project activities through the project lifecycle” is the definition of ______________?


QUIZ

Question 2:

“The process of communicating and working with stakeholders to meet their needs/expectations, address issues as they occur and foster appropriate stakeholder engagement in project activities through the project lifecycle” is the definition of ______________?


QUIZ

Answer:• Stakeholder Management

Question 3:

True or False.

The key output of Stakeholder Identification is the Stakeholder Roster/Register


QUIZ

Question 3:

True or False.

The key output of Stakeholder Identification is the Stakeholder Roster/Register


QUIZ

Answer:• True

Question 4:

With respect to stakeholder management, what is the key factor in project success or failure?


QUIZ

Question 4:

With respect to stakeholder management, what is the key factor in project success or failure?


QUIZ

Answer:• Increased support and

minimized resistance from key stakeholders

Question 5:

In which project stakeholder stage would you likely be responding to changes and/or internal or external influences?

IdentificationEngagement PlanningManagementControl


QUIZ

Question 5:

In which project stakeholder stage would you likely be responding to changes and/or internal or external influences?

IdentificationEngagement PlanningManagementControl


QUIZ

Answer:• Control

CONGRATULATIONS!CONGRATULATIONS!

You have successfully completed:You have successfully completed:

Project Management FoundationsProject Management FoundationsCourse 103 – Project Stakeholder ManagementCourse 103 – Project Stakeholder Management

PRESENTED BY:PRESENTED BY:Think For A Change, LLC.Think For A Change, LLC.

Please visit: Please visit: http://www.thinkforachange.com

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Project Management Foundations Series Course 103 - Project Stakeholder Management