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Prospecting
The step in the selling process in which the salesperson or company identifies qualified
potential customers
The process of looking for and checking leads is called prospecting
or determining which firms or individuals could become customer
100: 1 will be the ratio for most of time
Best source is reference
Prospecting can be qualified by looking at their financial ability,
volume of business, special needs, location and possibilities for growth
Pre-approach
It’s a sort of homework
Stage in which salesperson learn about prospective customer
Customer can be a person or organisation
Per-approach begins with a sound research
This research lead to create a strategy for customers
Email or call for an appointment