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Fearless Sourcing on LinkedIn
How to Use use LinkedIn to find potential candidates – in advanced
and creative ways
Presenter: Irina Shamaeva
Chief Sourcer, Brain Gain Recruiting
Founder, People Sourcing Certification Program http://sourcingcertification.com
http://www.linkedin.com/in/irinashamaeva
Twitter @braingain
Blog: http://booleanstrings.com
Introduction
• LinkedIn remains the main site for recruiters, “the” business network, beyond competition
• Your competitors search there, too
• This presentation is about using LinkedIn for sourcing in advanced and creative ways
• I will share many examples
• Your questions are welcome
Outline
• People Search Dialog Mastery
• Using People Search for Completive Intelligence
• Finding “Similar” Profiles
• Skills Research
• Summary
Simple and AdvancedPeople Search
Simple Keyword Search
• Don’t forget to add the 3rd level connections:
Narrow to Location
Advanced People Search• Put phrases in “”
• Use Title
Expand Search by Using Keyword Variations
Searching by Keywords vs. by Title
• Search by Title: fewer, more targeted results
Searching by Certification Abbreviation in the Last Name
• Few results
• Very targeted
Using People Search for Completive Intelligence
Do a Keyword Search -Find Locations, Companies
• Search (for a RN/pediatric/int. care) US-wide –see the numbers per locations and top employers
Search in One Area -See Top Employers
• Select different keywords (skills) to explore
Find Top Companies for Skills, Locations
• CPA Tax; current: accountant; area: NYC
FindPast Companies,Locationsfor Employer
Finding “Similar” Profiles
Find Similar Profiles via “People Also Viewed”
“People Also Viewed”
• You can continue exploring using “People Also Viewed” on each profile that is relevant
• Full profiles are shown even for people who are out of your network
See Full Profiles for “Similar” Members
Skills Research
Skills on LinkedIn
• Skills are visible on profiles; are good keywords to use
Skills in the Alumni Search• Select a University…
• …view the skills
Find Relevant Skills
• Select Field(s) of Study to see relevant skills
Summary: What We Have Covered
• Using advanced capabilities in search dialog
• Using LinkedIn for research, Competitive Intelligence
• Finding similar target profiles
• Researching professional skills
Resources: Boolean Strings &People Sourcing
• Blog http://booleanstrings.com
• Largest Sourcers’ Community:
– "Boolean Strings" Group on LinkedIn
– Boolean Strings Network
• People Sourcing Certifications
– http://sourcingcertification.com
