Social WiFi Marketing Denver | Health Clubs & Fitness Centers

Presented for:

Health Clubs

• About 5280 Mobile

• Why is free Wi-Fi important?

• What is Social HotSpot™ marketing?

• How does it work ?

• What are the benefits for your business?

• Packages

Agenda

About 5280 Mobile

5280 Mobile is a full-service local marketing agency specializing

in innovative and engaging communication programs,

promotions and campaigns.

Social HotSpot Solutions

Mobile Wallet (PassBook)

iBeacon Proximity

NFC Tags & QR Codes

Mobile Websites

Loyalty Programs

DOES THIS LOOK FAMILIAR?

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WIFI STATS

• Over 35% of mobile users take advantage of a

public hotspot at least weekly, with 12 percent

doing so more than once per week. (Cisco, May

2012)

• 75% of smartphone owners use WiFi on their

devices (Analysis Mason, 2013)

• It’s here: All 840 Macy’s and Bloomingdale

stores provide WiFi access for mobile (Internet Retailer, 2012)

79% of mobile consumers are influenced by the availability

of in-store Wi-Fi when deciding where to shop .

64% of respondents make a restaurant choice based on availability of Wi-Fi services.

63% of US adults use the Internet wirelessly on a

smartphone, tablet, laptopor ereader.

INFLUENCES DECISIONS CONSUMERS WANT IT EVERYONE USES Wi-Fi

79% 64% 63%

Why is free Wi-Fi important?

86% of all tablets require a Wi-Fi connection to access the internet.

75% of smartphone owners use Wi-Fi on their devices.

Even the “least” interested shoppers, age 45+, are over 77% influenced by in-store

Wi-Fi availability

TABLETS ARE HUGE Wi-Fi IS EVERYWHERE Wi-Fi IS FOR EVERYONE

86% 75% 77%

Why is free Wi-Fi important?

WHAT WOULD YOU DO FOR FREE WI-FI?

WHY USE WIFI AT EVENTS?

EVERYONE WANTS FREE WI-FI

A new survey by Hotels.com has revealed 38 percent of travellers said free

Wi-Fi was a MUST while only 25 percent said breakfast was essential.

“Many guests never

travel without their

tablets, smartphones

and laptops.”

- Taylor L. Cole, Director of PR, Hotels.com

WI-FI MAKES A DIFFERENCE

At least 44% of all age groups say that the availability

of in-store Wi-Fi influences where they shop.

LEVERAGE WI-FI FOR MARKETING

74% of respondents would be happy for a retailer to

send a text or email with promotions while they’re

using in-store Wi-Fi (OnDeviceResearch survey, 2012)

WI-FI & SPORTING EVENTS

• 56% of respondents indicated they would rather

use Wi-Fi compared to 15% who preferred to

use their cellular network;

• 62% of respondents check to see if there is a

free Wi-Fi hotspot connection while on their

smartphone when out of the house or office

Allow your customers to connect with Facebook, Twitter, Google or LinkedIn in exchange for free

Wi-Fi access.

What is Social Hotspot™ Marketing?

Social Hotspot™ Marketing is the easiest and

safest way to share your Wi-Fi network with on-

site customers.


Grow your email lists, Facebook fans, instantly increase customer loyalty and capture social data for intelligent ad retargeting, contests and more.


WHO USES SOCIAL HOTSPOT?

Social Hotspot™ is the perfect solution for any

business looking to offer a secure Internet service

to its customers in a user-friendly manner, while

collecting valuable marketing data for future

promotional retargeting campaigns.

Types of businesses using Social Hotspot™:

Restaurants Conferences Health Care Movie Theatres

Hospitality Schools Media Outlets Casinos

Hotels Airports Municipalities Beach Clubs

Public Areas Retail Stores Banks Museums

+

How does it work?

WHAT IS A SOCIAL HOTSPOT?

FREE

How does it work?

The 5280 Social Hotspot™ uses a proprietary hotspot management system that makes it easy to quickly add

new Wi-Fi devices to the portal, and seamlessly integrates into existing networks

Works with any network setup

Works on all devices

CONNECT WITH A

SOCIAL NETWORK OR

EMAIL ADDRESS

What are the benefits for my business?

ENGAGE YOUR CUSTOMERS

Publish your own advertising banners, promoting your location, offers, upcoming events and co-partner brand marketing. It’s your Wi-Fi and your location why advertise for others?

Engage your customers with vouchers, offers, promotions, lotteries, social media, videos and more!

GROW YOUR CUSTOMER DATABASE

New and returning visitors will be automatically added to your email marketing database directly from Facebook.

Email and re-market to your visitors and maximize your email marketing and retargeted advertising opportunities.


RETARGET ADVERTISING OPPORTUNITIES

Email and re-market to your visitors and maximize your email marketing and retargeted advertising opportunities. Get real ROI on your free Wi-Fithat you offer to your Customers.


Security and Privacy

We’re the only Social Hotspot in the world that offers 256 bit SSL encryption meaning your Free Wi-Fi network is secured from leaches, hackers and potential security breaches.


“86 % of consumers age

21-24 & 35-44 are highly influenced by the availability of in-store Wi-Fi”

Source: Jwire

86%

Package Options

Features Lite Business Professional

Social HotSpot Setup a a aSocial Media Integration a a aWeekly Reporting a a aMonthly Consulting X a aSponsorship Setup X X aSocial Retargetting X X aCost $99/mo $199/mo $299/mo

Thank You!

Learn How You Can Get Your WiFi System

For Free!

Contact Us For A Free Consultation

303-803-2563