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A brief overview why Starbucks is the #1 coffee retailer in the world.
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Supply Chain Process : STARBUCKS
Natasha Barrett
Global Organization
Head Headquarters: Seattle, Washington, USA,-- Tokoyo, UK
Starbucks is the world’s # 1 specialty coffee retailer.It was founded in 1971 by three partners who met as students at the University of San Francisco. There are 20,891 locations in 62 countries.In 2012 the reported net income was $ 1.38 billion US
About Starbucks
Starbuck’s 1st logo :
Provide a great work environment and treat each other with
respect and dignity Embrace diversity as an essential component in the way we
do business Apply the highest standards of excellence to purchasing,
roasting and fresh delivery of our coffee Develop enthusiastically satisfied customers all the time Contribute positively to our communities and our environment Recognize that profitability is essential to our future success
Philosophy
Demonstrating commitment to the welfare, economic
improvement and sustainability of the people and places that produce our products and services
Adherence to local laws and international standards regarding human rights, workplace safety, and worker compensation and treatment
Meeting or exceeding national laws and international standards for environmental protection, and minimizing negative environmental impacts of suppliers’ operations
Commitment to measuring, monitoring, reporting and verification of compliance to this code
Pursuing continuous improvement of these social and environmental principles
Supplier Code Of Conduct
Ethical Sourcing
Buy and serve high – quality coffee that grown and ethically traded
Farms and mills are evaluated by third party verification organizations using a comprehensive scorecard of more than 200 indicators
Coffee and farmer Equity (C.A.F.E.) Practices helps to evaluate and reward producers of high-quality, socially responsible and sustainably grown coffee
C.A.F.E. Improves coffee production, conserving and restoring natural habitat, and facilitating farmer access to forest carbon markers
Focus on building and prospering communities. Actively seek a diverse business base to do business with. Supplier opportunities goes beyond logistics, distribution and
co-packing. Develop and maintain supplier relationship
To learn more visit: www.starbucks.com/responsibilty/diversity/supplier.
Supplier Diversity Program
Coffee
Sample 150, 000 cups a year looking for the best arabica coffee
About 3% of the world’s beans makes the selection
18 weeks each year assigned employees visits coffee growers worldwide
Plan
Source
Make
Deliver
GOAL : REDUCE COST AND IMPROVE EFFICIENCIES.
Starbucks Supply Chain
Its imperative to understand the total cost of each operation within the supply chain. In addition, to monitor and control all supply chain activities.
Understand prices of purchase Analysis the breakdown of all ingredients Develop various cost models
See The Big Picture
Coffee Suppliers
Huge quantities of coffee beans are selected and shipped to the various distribution centers.
9 regional distribution centers 48 central distributions 6 green coffee warehouses
Transporting the Beans
Distribution Flow Chart
Receiving coffee beans
ORDER FULILMENT
Storage Sifter Assortment
Blending CoolingQuality Tasting
Roasting
Final Testing
FAILED / DISCARD
FAILED / DISCARDPackaging Palletizing
Finished Goods
Energy renewable and conservation
Building greener stores
Recycling and reducing waste
Sustainability is Smart Business
Starbucks Coffee Available at Places:Airports, Schools, Malls, etc.
“We have no patent on anything we do and anything we do can be copied by anyone else. But you can’t copy the heart and the soul and the conscience of the company.”“The taste of our coffee has created such a quality experience that we’ve been able to convince people over 20 yrs that its still a very good value even though its more expensive than traditional coffee you can find at a diner.” Howard Schultz
The Best Coffee
A cup of coffee is the end of a long journey from the land, to the farmer, to the roast, to your eagerly waiting hands.
Each step is important in defining what that coffee will taste like.