SUPER CABZ ADVERTISING FACTS

B Y S U P E R

C A B Z

COMPANY GROWTH : FROM 50-150 CABS( IN 3 MONTHS)

Year 2012- January Year 2012-July Year 2012-December

150

600

1000

Number Of Cabs

50 cabs

Year 2011 -

September

SUPER CABZ VS OTHER CABZOCUPPANCY RATES FOR CABS >90%

0 20 40 60 80 100

OCCUPANCY

MEGA CABZ EASY CABZ MERU CABZ SUPER CABZ

PERCENTAGE OF FLEET

OCCUPIED

SUPER CABZ AVERAGE DAILY KM TRAVELLED PER CAB:

300-350 KMS DAILY

0

50

100

150

200

250

300

Super CabzMeru Cab

Easy CabMega Cab

Average Daily Km Travelled Per Cab

kms

AVERAGE DAILY PASSENGER PER CAB :15

0

5

10

15

Super CabzMeru Cab

Easy Cab

Mega Cab

Super Cabz Meru Cab Easy Cab Mega Cab

Average Daily Passenger Per Cab

15 8 5 4

Average Daily Passenger Per Cab

AD IMPRESSIONS GENERATED BY SUPER CABZ : 45 LACS PER MONTH PER CAB

Ad Impressions Generated Per Cab Per Month

020

40

60

Super Cabz

Meru Cab

Easy Cab

Mega Cab

IN L

AC

S

Super Cabz Meru Cab Easy Cab Mega Cab

Ad Impressions Generated Per Cab Per Month

45 28 21 18

Ad Impressions Generated Per Cab Per Month

IN LACS IN LACS IN LACSIN LACS

TRAVELER PROFILE : SUPER CABZ50,000 TRAVELER PER MONTH

SEC A

SEC B

MASSES

AIRPORT

TRAVELERS

FLEET NUMBER & TYPE : 150 CABS

INDICA V2 : 47 CABS

ALTO : 103 CABS

BRANDING AREA AVAILABLE ( AS PER LAW)

4 Doors Area ( 100 %) : 36 SQ FT Back Screen Glass ( 20%) :2-4 Sq. Ft

EXTERIOR

BRANDING AREA AVAILABLE ( AS PER LAW)

SEAT COVER BRANDING

PRODUCT SAMPLING

ENGAGEMENT PROGRAMS-QUIZES

BILL RECEIPT BRANDING

LEAFLET/ BROCHURE DISTRIBUTION

INTERIOR

TABLET INSIDE CAB( IN PROCESS )PROPOSED

ADS –JPEG ADS , VIDEO ADS, BANNER ADS

APPLICATIONS

PICTURES & PROMOTION

DEALS & QUIZES

TOUR & TRAVEL BOOKING FACILITY

INTERACTIVE PLATFORM

HIGH QUALITY DIGITAL CONTENT

ETC.

THANK YOU