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HOW SHOULD STARTUPS TAKE IN FUNDING AND GROW HEALTHY?
MICHAL GROMEK
RESEARCHER ON FINTECH
#SE.LINKEDIN.COM/IN/MGROMEK
1320 ENTREPRENEURSHIP AND OPPORTUNITY
15TH OF FEBRUARY 2017
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GROUP 8
GROUP 10
HOW TO ACHIEVE AN EXAMPLE FUNDING PATHWAY?
SOURCE: https://www.crunchbase.com/organization/airbnb/funding-rounds (ACCESSED 15.02.2017)
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GROUP 8
GROUP 10
UNDERPROMISE AND OVERDELIVER.
SOURCE: http://blog.pitchcrunch.com/here-is-one-of-the-fastest-growing-startup-region-2/ (ACCESSED 15.02.2017)
THERE WILL BE A CATEGORY INWHICH YOU WILL WIN.
SOURCE: http://www.slideshare.net/FreshDigitalGroup/snapchat-the-fastest-growing-platform-ever (ACCESSED 15.02.2017)
SOURCE: http://www.business2community.com/instagram/why-instagram-is-the-fastest-growing-platform-why-you-01271118#7zrGqrsrlZZWKcIj.97 (ACCESSED 15.02.2017)
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GROUP 8
GROUP 10
UNDERPROMISE AND OVERDELIVER.
SOURCE: http://blog.pitchcrunch.com/here-is-one-of-the-fastest-growing-startup-region-2/ (ACCESSED 15.02.2017)
THERE WILL BE A CATEGORY INWHICH YOU WILL WIN.
HOW DO YOU DEFINE A REGION?
SOURCE: http://www.slideshare.net/FreshDigitalGroup/snapchat-the-fastest-growing-platform-ever (ACCESSED 15.02.2017)
SOURCE: http://www.business2community.com/instagram/why-instagram-is-the-fastest-growing-platform-why-you-01271118#7zrGqrsrlZZWKcIj.97 (ACCESSED 15.02.2017)
HOW DO YOU DEFINE A REGION?
FASTEST IN WHICH SENSE?
FASTEST IN WHICH SENSE?
FASTEST IN WHICH SENSE?
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WHAT DO YOU PITCH?
TEAM, STORYTELLING,
MISSION, PURPOSE,
VISION, BUSINESS PLAN
RETENTION, TRACTION,
TRAFIC SOURCES,
DELIVERY SO FAR, DATA,
DATA, DATA
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GROWTH OF STARTUPS
15
30
45
60
MO
NTH 1
MO
NTH 2
MO
NTH 3
MO
NTH 4
MO
NTH 5
MO
NTH 60
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DESIRED GROWTH KPI
5
10
15
MO
NTH 1
MO
NTH 2
MO
NTH 3
MO
NTH 4
MO
NTH 5
MO
NTH 6
20
0
1320
10% GROWTH PER MONTH
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HOW TO GROW ONLINE BUSINESS? .... WITH KNOWLEDGE
GROUP 16
GROUP 12
CLICK HERE- LEARN MORE ABOUT GOOGLE ANALYTICS
CLICK HERE - TUTORIAL FOR HOW TO USE GOOGLE ANALYTICS
CLICK HERE- EXAMPLES OF GOOGLE ANALYTICS DASHBOARD
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HOW TO HANDLE THE CUSTOMER SERVICE (WITH PARTNERS)
GROUP 16
GROUP 12
THE
SERVICECORPORATION.COM -
WORK FOR FREE UNTIL YOU
RECEIVE FUNDING.
INTERCOM AND ZENDESK AS
LEADING TICKET ORGANIZER
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FIND SMALL VICTORIES TO SHOW WIN SMALL INSTEAD
OF LOOSING BIG :)
GROUP 16
GROUP 12
SOURCE: HTTPS://WWW.FUNDEDBYME.COM/EN/CAMPAIGN/1061/FLIPPIN-BURGERS/?P=V2 (ACCESSED 15.02.2017)
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FOUNDERS PREPARATION?
ASK ELEVATOR PITCH QUESTIONS
GROUP 16
GROUP 12
SOURCE: HTTPS://WWW.FUNDEDBYME.COM/EN/CAMPAIGN/1061/FLIPPIN-BURGERS/?P=V2 (ACCESSED 15.02.2017)
WHAT PROBLEM (OR WANT) ARE YOU SOLVING? WHAT KINDS OF PEOPLE, GROUPS, OR ORGANIZATIONS HAVE THAT PROBLEM? HOW MANY ARE THERE, WHERE ARE THEY, WHAT DO THEY DO ABOUT IT NOW? HOW ARE YOU DIFFERENT? WHO WILL YOU COMPETE WITH? HOW ARE THEY DIFFERENT?HOW WILL YOU MAKE MONEY? HOW WILL YOU MAKE MONEY FOR YOUR INVESTORS? HOW FAST CAN YOU GROW YOUR BUSINESS? CAN YOU SCALE UP VOLUME WITHOUT PROPORTIONAL SCALING UP HEADCOUNT? WHAT’S PROPRIETARY? WHAT ARE YOU GOING TO DO TO DEFEND THAT? WHAT TRACTION HAVE YOU MADE? WHAT MILESTONES HAVE YOU MET? HOW ARE YOU GOING TO GET THE WORD OUT? HOW ARE YOU GOING TO CLOSE SALES? HOW ARE YOU GOING TO GET STARTED? HOW ARE YOU GOING TO SPEND INVESTORS’ MONEY? WHAT MAKES YOUR TEAM SUITED FOR THIS BUSINESS?
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SOCIAL MEDIA AS ASSET?
MORE ON SOCIAL MEDIA VALUE
GROUP 16
GROUP 12
SOURCE: HTTP://TOMTUNGUZ.COM/USING-METRICS-TO-BUILD-COMMUNITIES/ (ACCESSED 15.02.2017)
SOCIAL VALIDATION METRICS - FACEBOOK FRIENDS, TWITTER FOLLOWER - PROXIES OF TRUST AND RESPECT, USEFUL IN THE FIRST STAGES OF GROWTH.
YES :)
ENGAGEMENT MATRIX- YOUTUBE VIEWS, APP DOWNLOAD. A POST WITH 450 LIKES GIVES AN IMPRESSION OF A STRONG COMMUNITY.
KARMA MATRIX - RETWEETS, SHARES, FLAGS OF CONTENT. SHOWS THE POTENTIAL OF THE NETWORK.
MORE ON SOCIAL MEDIA VALUE
THANK YOU
MICHAL GROMEK
RESEARCHER ON FINTECH
#SE.LINKEDIN.COM/IN/MGROMEK
1320 ENTREPRENEURSHIP AND OPPORTUNITY
15TH OF FEBRUARY 2017