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Prof. Terri Griffith terrigriffith.com Santa Clara University Leavey School of Business Slides available on Slideshare.com

Texting, Tweeting, and Friending the Next Wave of Supply Chain Innovation

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My portion on a wonderful panel: Adrian Gonzalez (Moderator), President, Adelante SCM Corporation Michael D'Angelo, Rail Operations Analyst, Vehicle Logistics, Volkswagen Group of America, Inc. Terri Griffith, Professor of Management, Leavey School of Business, Santa Clara University Tricia A. Mims, Senior Analyst, Global Supply Chain Security, The Home Depot Tom Nightingale, Vice President Communications and Chief Marketing Officer, Con-way Inc. Christine Selvaggio, Director of Marketing, Trendset Information Systems

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  • 1. Prof. Terri Griffithterrigriffith.com
    Santa Clara University
    Leavey School of Business
    Slides available on Slideshare.com
  • 2. Supply Chain Management
    is a game of information
    1
  • 3. Supply Chain Management
    is a game of real-time information
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  • 4. 3
  • 5. 4
    140 M
  • 6. 5
    50M
  • 7. 6
    Using tools like HYVE, mobile phones have become sensors into our work practice
  • 8. 7
  • 9. 8
  • 10. 9
  • 11. 10
  • 12. 11
  • 13. Types of Social Media Liana Evans
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    Social Networking
    Social News Sites
    Microblogs
    Forums
    Blogs
    SocialSharing
    Wikis
    SocialBookmarking
    SocialEvents
  • 14. Structured & Unstructured Data
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  • 15. Social Helps Us Connect the Dots
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  • 16. Social Helps Us Connect the Dots
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  • 17. Social Fills in the White Space
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  • 18. Consumerization: In Front Or Run Over
    47% Today
    60% by end of 2011
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    The Data Digest: How Democratization Of Technology Empowers Employees
  • 19. Deloitte & Toyota
    Dynamic ecosystems are key:
    Focus on opportunities for suppliers to connect and share in each others learnings and plans
    Forthcoming report from Deloitte Center for the Edge (happy to share contact info)
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  • 20. Walmart
    ..social media can help predict demand and determine new products to add to inventory.
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    Where Walmart Is Headed in Social, Mobile Retailing
    Thanks to Yevgeny Abramovich for sharing
  • 21. All Information is Good, but
    incentive alignment &
    joint decision making only improve performance when the information is of high quality
    (Weingarten et al. 2010, Journal of Supply Chain Management)
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  • 22. How can you make good choices?
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  • 24.
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  • 26. This is principally the greatest advance in social transformation. Empowering individuals to see the bigger picture Susan Scrupski
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    Joachim Stroh
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