Training professionals - getting UBER ready (my story)

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in the digital economy, my story on getting UBER-ready

for freelance | training professionals

http://www.wiztango.com/


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Hi there, let me start by sharing my definition of being UBER-ready PJ



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an UBER-READY individual is fully exploiting their

real-world expertize

by seamlessly merging

it with DIGITAL

(i.e. driving a car)



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Did that definition make sense?



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If so, as training professionals, are we UBER-ready?



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Now for my story…



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It begins like many other stories

a long-long time ago,

an internet bubble goes pop..



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Just another victim of capitalism?

My situation 1. A fully paid Lexus GS 2. No mortgage (parents) 3. Some liquid savings 4. No credit card debt

LAID OFF



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But, then Socialism comes to the rescue

collecting jobless benefits with lots of golfing & goofing

Couple of months on and I had to tell myself

enough, get your a$$ of the couch



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A question on my expertize remained in my gut

A hotch-potch resume a bit of techie stuff, some international biz-dev, some management and lots of etc…

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Who am I?



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Having never done a day of training

I move from Boston to Tokyo to start a training enterprise to train Japanese employees

in other words

I convinced

Japanese companies to pay a lot to come to

India to learn



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Although, thousands graduated

FF 10 years >> >>

reality dawns

Is this $#!T scalable?



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The conversation had changed

The digital economy was well underway, it was all about

Figuring out

DIGITAL

Building

brand awareness

Creating an Experience



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Back to the drawing board

But, wait a second, my list of challenges

were the same old, same old

my CHALLENGES 1. ACQUIRING NEW

CUSTOMERS

2. MORE BUSINESS FROM EXISTING CUSTOMERS

3. BE AVAILABLE on DEMAND

4. REDUCE customer costs

5. INCREASE our fees



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Wow, now with DIGITAL,

I thought what was really the

opportunity to achieve?



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This is what I arrived at

The best learning outcomes while increasing revenue per engagement and scaling up sales



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So then, for tackling the

challenges and maximizing the

opportunity what could we

truly enhance?



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LEARNING OUTCOMES

BUSINESS OPPORTUNITIES

SALES

REVENUE POTENTIAL

OUR AVAILABILITY

It would be awesome if we could significantly ENHANCE >>



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But, how to start realizing a DIGITAL solution?



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If I could put DIGITAL to the following

8 questions >>



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WHAT IS THE BUSINESS POTENTIAL OF A SINGLE EXPERTIZE? i.e. marketing, finance, cloud computing, big data, etc.

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WHAT IS THE ULTIMATE GOAL FOR A LEARNER? i.e. have a good time, get their monies worth, tons of knowledge, etc.

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HOW ARE LEARNERS EMPOWERED TO DRIVE THEIR LEARNING EXPERIENCE? Proactive learners, the ultimate wish for a training professional

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WHAT DO MOST CUSTOMERS OF TRAINING SERVICES REQUEST FOR? i.e. achieving objectives, good content, happy learners, etc.

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WHAT DO MOST, IF NOT ALL TRAINING PROFESSIONALS WANT? i.e. higher fees, higher fees, higher fees, nice experience, etc.

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WHAT MUST BE THE FOCUS FOR TRAINING PROFESSIONALS i.e. sharing agenda, administration, taking assessment, collecting feedback, etc.

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WHO COULD SHOULD WOULD BE THE BEST SALES DRIVER? i.e. content, curriculum, brand, sales efforts, delivery style, etc.

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WHAT IS THE POWER OF THE LEARNER NETWORK? i.e. Facebook, Twitter, social, etc.

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While solution-ing >> >>

I came full circle

Uber-ready DIGITAL TRAINER

Started a training enterprise



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and I ended up launching

a free DIGITAL platform for training professionals



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I believe now we can

run our real-world Instructor-led Training, Facilitation, Coaching seamlessly merged with DIGITAL



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so, what’ next?

The journey begins



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Join us, be digital

we are building a Uber for training professionals



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For the pioneer training professionals

www.wiztango.com

Free Sign up



http://www.wiztango.com/pp/4428-The-Digital-Trainer


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A DIGITAL INSTRUCTOR LED TRAINING

Join now

For the “let me learn more“ training professionals experience it for yourself













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lets connect | this is me

https://sg.linkedin.com/pub/prashant-jain/0/35/781







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critique the digital solutions to the 8 questions

http://www.slideshare.net/wiztango/the-digital-trainer









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Follow us

@wiztango



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Watch a short video

https://www.youtube.com/watch?v=KrKBmNlkopY





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Visit the digital market place of the training enterprise I had founded

http://www.wiztango.com/ptlm/22-SCTC







41 Lets ENGAGE


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Training professionals - getting UBER ready (my story)