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• Grab a pen and paper

Unleash the power of referrals

Mark Wickersham FCA

Agenda

• The power of referrals

• The 7 basics you must have in place

• A systemised approach…

• … 6 great referral systems

• The big thing…

• … your £10,000 marketing budget

Are referrals the most effective way of getting new clients?• The most effective• One of the most effective• Not one of the most effective

How many written referral systems do you have?• None• 1 – 2• 2 – 4• 5+ How many of those referral systems do you regularly use?• None• 1 – 2• 2 – 4• 5+

The power of referrals

The 7 basics

1. Do a great job!

2. Identify who to ask

3. Pre-qualify clients first

4. Ask

5. Reward the act of referring

6. Thank them

7. Make it tangible

Are you happy?

Who else do you know that… ?

Systems we’ve looked at so far…

• Feedback

• Agenda

• Basis of our relationship

• Trade referrals for price concessions

• Unlimited referrals

• Following up a referral request

Have you enjoyed this powerfulInformation so far?

Let me tell you how to take it to the next level…

Normally sold for £195 + VAT

Just £145 +

VAT if you order today

• 13 resource packs

• 13 resource packs

• Access to the members-only website

• Telephone support from the AVN team

• Training

• Big discounts

• Unlimited access to the 4P team

No ongoing commitment

The entire programme is available for a small monthly investment…

… just £190 + VAT per month

The entire programme is available for a small monthly investment…

… just £190 + VAT per month

Time-limited special offer

Just £95 +

VAT per month

If you are (or become) a 4P member, you will get access to:

• a recording of this webinar so you can revisit it again

• the PowerPoint slides

• all the systems shown in this webinar

Thank you so much for watching my webinar.

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Unleash the power of referrals

Mark Wickersham FCA