OPEN THE WORLDJoin the World’s NUMBER ONE

Loyalty Program for Independent Hotels

Stay Independent, Go Global

VOILÀ HOTEL REWARDS is the world’s number one loyalty program for independent hotels. Our points-based

loyalty program spans the globe with more than 250 select hotels and luxury brands worldwide. As a part of

Hospitality Marketing Concepts (HMC), we have over 25 years of experience in hotel loyalty management.

Compete with the Giant Hotel Chains

WHY A LOYALTY PROGRAM?

Loyalty programs have become the #1 deciding factor in choosing a hotel. Travelers

select and pay more for hotels that reward them with points for their business. Without

a loyalty program, independent hotels must rely heavily on OTAs and travel agents whose

commissions cut heavily into their profit margins.

Shift from OTAs to Direct Booking Channels

WHY VOILÀ HOTEL REWARDS?

Reward your loyal guests with points for stays while introducing your brand to the

combined power of an entirely new group of frequent travelers via our ever-growing

network. VOILÀ increases revenue while substantially reducing distribution costs by

shifting guests from OTAs and commissionable travel agent bookings to loyal, repeat

customers of your direct channels. You’ll also benefit from our alliances with major

airlines, retail partners, and local businesses.

Let Us Create Your New Loyalty Program

Maintain your individuality and operational freedom while

gaining all the benefits of a giant chain loyalty program by joining

VOILÀ today. Visit www.voilahotels.com for more information or

www.vhr.com for a complete list of participating hotels.

Our Low-Cost, Pay-for-Performance

Model Generates Positive ROI

HOW IT WORKS:With VOILÀ, you’ll benefit from the proven experience you need and the

attention you deserve, in addition to:

CUSTOMIZABLE, WORLD-CLASS PROGRAMVOILÀ makes your brand the focus, providing custom-designed program

collateral—from the name to the website to the promo materials—and a

proprietary member database. VOILÀ can even enhance an existing loyalty

program.

FULL TURNKEY APPROACHVOILÀ offers a 100% turnkey solution with marketing, fulfillment and customer

service, all managed by our team of hotel loyalty experts in key cities around

the world.

PAY-FOR PERFORMANCE MODELOur low-cost, “pay-for-performance” model provides low-risk while generating

increased revenue and reduced distribution costs.

PROVEN LOYALTY PLATFORMMember engagement is immediate via VOILÀ’s time-proven points based

loyalty model and proactive CRM strategies. We interface with all major channel

management tools, making it easy for your hotel staff to use the VOILÀ channel.

TAILORED TRAININGOur account managers launch the program and provide ongoing training in

addition to e-training tailor-made for every hotel.

INCREASED GROUP BUSINESSStart competing with larger hotel chains and increasing your group meetings

and event business by awarding meeting planners with points they can use for

future hotel stays.

GREATER ROIReduce your commissions paid to OTAs and travel agents by shifting your repeat guests to

substantially lower-priced direct channels.

FULL-SERVICE MARKETING PARTNERVOILÀ pays for any bonus points associated with global marketing campaigns so our partners receive unlimited participation including email blasts, promotional offers, world-class social media campaigns, member surveys and more at no additional cost.

Peter Gorla

Managing DirectorVOILÀ Hotel RewardsDirect Phone: +1 (949) 260-9538Email: gorlap@clubhotel.comLinkedIn: linkedin.com/in/gorla