BRIGHTON, MARCH 2011NICK JANKEL

WWW.WECREATE.CC

WE CREATE OUR WORLD

TOOLS, TOOLKITS & TRAINING

TO CO-CREATE A RADICALLY BETTER WORLD

BOOSTING THE INNOVATION CAPABILITIES

OF THE MOST DISADVANTAGED

SO THEY CAN SOLVE THEIR OWN PROBLEMS TOGETHER

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TWEETS

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FOR CERTAIN...

ImpactImpact

Stage 1 2 3 4

State Status Quo Disruption Exploration (Re)Creation

Reaction Shock & Denial

Anger, fear Acceptance Commitment

Positive

Negative

ImpactImpact

Stage 1 2 3 4

State Status Quo Disruption Exploration (Re)Creation

Reaction Shock & Denial

Anger, fear Acceptance Commitment

Positive

Negative

Designed Change

ImpactImpact

Stage 1 2 3 4

State Status Quo

Disruption Exploration (Re)Creation

Reaction Shock & Denial

Anger, fear

Acceptance Commitment

Positive

Negative

Designed Change

Change

Time

Slow and steady change over most of human history

The Scientific Revolution We are here

(perhaps)X

CRISIS IS THE BEST TIME TO CREATE

CHANGE...

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DESTABILIZING HIERARCHIES

MORE SOCIAL

DEMANDS

REDUCED BUDGETS,

TIME, ATTENTION

++

= PROBLEM

CHANGES WE ARE CURRENTLY

FACING

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THE POWER OF THE

CROWD TO HELP CO-CREATE

DRIVE TO INNOVATE

DRIVE TO COLLABORATE

++

= OPPORTUNITY

DESTABILIZING HIERARCHIES

MORE SOCIAL

DEMANDS

REDUCED BUDGETS,

TIME, ATTENTION

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HIERARCHIES EFFICIENT WAY OF SCALING IMPACT & ENSURING RESULTS

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MAINTAIN THE STATUS QUO

FIX OUR MENTAL MODELS

ENSURE PEOPLE THINK

THE SAME

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27

HIERARCHIES ARE BEING DISSOLVED

IN A

GLOBALISED PARTICIPATORY

AND ABOVE ALL NETWORKED SOCIETY

ONE TWEET PER GLOBAL CITIZEN / MONTH

TRIBES / CLASS

HIERARCHIES / BUREAUCRACIES

MARKETS NETWORKS

THE COLLABORATIVE STAGE OF EVOLUTION

TRIBE / CLASS HIERARCHY MARKET NETWORKS

SOLIDARITY AUTHORITY COMPETITION CO-CREATION

TRIBEWELLBEING

VESTED INTEREST SELF INTEREST COLLECTIVE GOOD

SEGMENTS SILOS ATOMIZED SELF-ORGANISED

THE NETWORKED ECONOMY

ROBUSTNESS, FLEXIBILITY, SPONTANEOUS INNOVATION.

SEMI-AUTONOMOUS FUNCTIONING NEEDING MINIMAL SUPERVISION

SELF-ORGANISATION

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making appropriate choices

33

COLLECTIVE GOOD

NON-ZERO SUM GAME THINKING LEADING TO A

COLLECTIVE SEARCH FOR WIN WIN WINS (WITHOUT THE DISTORTION OF VESTED

INTERESTS)

CO-CREATION

EGALITARIAN, OPEN COLLABORATION CREATING NEW STRUCTURES & FORMS NEVER CONCEIVED BEFORE

WELCOME TO THE AGE

OFCO-CREATION

ONE SIZE FITS ALL,

DETERMINED BY THE

AUTHORITY

INNOVATIONIN HIERARCHIES =

GROUPS FORM

AROUND INTERESTS

AND THEN SELF-SOLVE PROBLEMS

CO-CREATION IN NETWORKS =

WHO ARE THE INNOVATORS IN

THE AGE OF CO-CREATION?

ADAPTABILITY

SPEED

INGENUITY

SCALE

JUSTICE

VISION

(COM)PASSION

INDEPENDENCE

CITIZENSHIP

PUBLIC SECTOR

PRIVATE SECTOR

3RD SECTOR

ADAPTABILITY

SPEED

INGENUITY

SCALE

JUSTICE

VISION

(COM)PASSION

INDEPENDENCE

CITIZENSHIP

PUBLIC SECTOR

PRIVATE SECTOR

3RD SECTOR

OPPRESSION

INERTIA

WASTEFULNESS

SHORT-TERM

GREED

IRRESPONSIBILITY

RIGHTEOUS

INEFFECTUAL

VESTED INTERESTS

ADAPTABILITY

SPEED

INGENUITY

SCALE

JUSTICE

VISION

(COM)PASSION

INDEPENDENCE

CITIZENSHIP

PUBLIC SECTOR

PRIVATE SECTOR

3RD SECTOR

OPPRESSION

INERTIA

WASTEFULNESS

SHORT-TERM

GREED

IRRESPONSIBILITY

RIGHTEOUS

INEFFECTUAL

VESTED INTERESTS

OPPRESSION

INERTIA

WASTEFULNESS

SCALE

JUSTICE

VISIONRIGHTEOUS

INEFFECTUAL

VESTED INTERESTS

(COM)PASSION

INDEPENDENCE

CITIZENSHIP

ADAPTABILITY

SPEED

INGENUITY

PROFIT MOTIVE

GREED

IRRESPONSIBILITY

CO-CREATION

ETHICAL INNOVATOR WITHIN THE SOCIAL

ENTERPRISE

Stage 1 / Spark & Focus

Stage 2 / Transform & Disrupt

Stage 3 / Listen & Design

Stage 4 / Storytell & BrandStage 5 / Connect & EngageStage 6 / Flow & Grow

Stage 7 / Open & Co-create

NO ONE ORG CAN

UNDERSTAND HOW TO SOLVE

A COMPLEX ISSUE ALONE

NOT ENOUGH TIME, MONEY, INTELLIGENCE & ATTENTION TO CONTINUE BUSINESS AS

USUAL

TO ACHIEVE A GOAL OF ANY

AMBITION, TODAY WE NEED TO COLLABORATE

A ONCE-IN-A- GENERATION OPPORTUNITY

TO CO-CREATE A RADICALLY BETTER WORLD

NOT JUST THE LUCKY MINORITY

THAT WORKS FOR THE VAST MAJORITY

WITH THIS GREAT

FREEDOM COMES GREAT RESPONSIBILITY

TO THINK DIFFERENTLY

TO QUESTION OUR

ASSUMPTIONS & IDEAS

TO BECOME RADICAL COLLABORATORS

EXCELLING AT CO-CREATION...

THE MOST IMPORTANT SKILL OF THE 21ST

CENTURY

IN THE LONG HISTORY OF HUMANKIND (AND ANIMAL KIND, TOO) THOSE WHO LEARNED TO COLLABORATE AND IMPROVISE MOST EFFECTIVELY HAVE PREVAILED.

CHARLES DARWIN

IF YOU DOUBT WHAT CO-

CREATION CAN DO...

TOGETHER EVERYTHING IS POSSIBLE

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67

THING YOU ARE PROUD OF HAVING COLLABORATED ON (AND WHAT IT TAUGHT YOU)

MOST DEVELOPED INNOVATIONSKILLS

WORDS YOUR COLLEAGUES MIGHT USE TO DESCRIBE YOU AT YOUR BEST

Spark

Vision & Values

Skills & Talents

Focus Problem

What major problem(s) are you passionate

about solving now? What market do you

want to challenge now? Why? What is

your model of change?

What value do you offer the world -

unique skills, experiences, talents

and capacities?

Harnessing these, what is your vision for a better world?

What qualities do you value most in this

vision?

What is your reason for existing? What

special sauce do you bring to any

situation?

Spiral 1

Focus Problem

Innovation Opportunity

Innovation Insights

What it is the idea / service and what it

will do?

WHat value can you see in the problem? What can you see

that runs contrary to received wisdom?

What is possible for your vision? How

could someone transform the

problem?

What is the problem you are solving? Why is it not being solved

by your competitors?

InnovationProposition

Spiral 2

HOW CAN I BEST SERVE WHAT’S SEEKING TO

EMERGE?

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