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Satej Infotech Pvt. Ltd. Sales Improvement Solutions - Business Process Management / MIS Software
www.satejinfotech.in Tel: 0231- 2620003 [email protected]
Why Investing in a Responsive Website Design Company
Should Matter for Your Business?
Publisher: Satej Infotech Pvt. Ltd.
BLOG: www.satejinfotech.in/blog
Company: www.satejinfotech.in
Web Design Company in Pune explains why investing in a responsive website design company
should matter for your business?
Satej Infotech Pvt. Ltd. Sales Improvement Solutions - Business Process Management / MIS Software
www.satejinfotech.in Tel: 0231- 2620003 [email protected]
Things that were possible using PC or laptop earlier are being done on mobiles today. More and
more people are making use of their tablets and smart-phones to surf the net and therefore it
has become increasingly important to have a website that works across several platforms and
caters to the needs of customers. In addition to this, search engines like Google is giving
preference to responsive websites. Hence, if you own a business which you wish to put online,
you should invest in a good responsive website. There are some really good web design
company in Pune which can help you with a responsive website design
What does responsive web design mean?
Responsive web design is a method that involves coding and designing a website in such a way
that it allows prime viewing across several devices such as mobile phones, desktops, tablets etc.
Responsive websites allow easy navigation with minimum scrolling, panning and resizing
thereby giving a user a great experience.
A web designer in Pune must be capable enough to develop a responsive website using
intelligent coding that can alter itself to fit to any screen size without any distortion. In short, no
matter what device is used, a responsive website should adapt and offer a fantastic user
experience.
We have listed 10 reasons why you should have a responsive website.
1. Google Recommends it
Google had announced that a responsive website will improve the SEO of your website.
This is due to the fact that responsive websites make use of a single URL, making it
easier for Google to crawl and index the content within your domain. In addition to this,
a responsi e e site offers a etter user experien e, hi h is high on Google’s list of SEO criterion.
Unhappy visitors will go to another site leaving your site with more bounce rates and
low ranks within mobile searches. Therefore, you must hire a superior Web Design
Company in Pune which will help improve your rankings on the search results.
Satej Infotech Pvt. Ltd. Sales Improvement Solutions - Business Process Management / MIS Software
www.satejinfotech.in Tel: 0231- 2620003 [email protected]
2. Improved SEO
Responsive web design is a must if you want improved search engine results. A single
responsive website will minimize your efforts in building links or optimizing content for
several websites. Also, the URL will remain the same on all devices thereby improving
your ranking and search engine results of your website.
3. Improved Mobile SEO Performance
A challenge posed by having a separate mobile website is that you will have to build the
authority of the site from scratch and unfortunately do not rank well.
On the other hand a responsive website will let you to preserve any back-links and allow
you to focus on a single website. This ensures that all the links will be directed to one
domain and boost your responsive website in both desktop and mobile search engine
results page SERP’s .
4. Reduced Bounce Rate
Despite having good search results, your website will have a high bounce rate if it does
not work effectively for mobile or tablet users. Bounce rate can increase if the mobile
version of website has less content or different content than its desktop version. Google
may then consider this high bounce rate a result of content being irrelevant to users and
will lead to drop in the rankings.
A responsive website counters this problem by presenting the same content as on the
desktop in a functional way. This will ensure that the visitors will receive the same
information always and thus reduce the bounce rate. Ask your web designer in Pune to
provide you with a website that is free of errors and bounce rates.
Satej Infotech Pvt. Ltd. Sales Improvement Solutions - Business Process Management / MIS Software
www.satejinfotech.in Tel: 0231- 2620003 [email protected]
5. Increased Web Traffic
It is no secret that most people use their mobile to browse the internet. Google too
gives preference to mobile friendly websites. A responsive website will bring you traffic
from various channels and allow your users to access content from any device. A recent
study shows that users will prefer using your website if it is designed for mobiles thus
attracting more users and increasing traffic to your website.
6. Cost Effective
Undoubtedly, a responsive website is more cost effective. If you have one website for
the desktop and another for the mobile, it could lead to duplication of content and
affect your ranking. A responsive website takes care of this problem as it re-adjusts itself
to any screen size it is viewed on thereby reducing the cost.
7. Enhanced User Experience
A quality responsive website allows better user experience on a mobile device without
the need of zooming and shrinking of the screen. Such a website will adjust
automatically and improves usability. An improved user experience will not only boost
sales but also improve customer retention.
8. Improved Analytics
Hire a reputed web design company in Pune and ensure that they build a high quality
responsive website that will also allow you to track it better. A good responsive site will
help you in getting rid of conversion paths, track user journeys, funnels and redirections
between several versions of your websites. Analytics tools such as Google Analytics and
Clicky are optimized to provide you with improved analytics of multiple devices and
responsive reporting.
9. Reduced Content Curation
Satej Infotech Pvt. Ltd. Sales Improvement Solutions - Business Process Management / MIS Software
www.satejinfotech.in Tel: 0231- 2620003 [email protected]
Today, content is the king and good quality, catchy content improves your search engine
ranking results. This is very important in SEO. A responsive website will give you an
advantage of fewer resources to be wasted in duplication of content across websites.
10. Time Saving
In the past a different website was created for a mobile and a lot of time was wasted in
doing so. A responsive web design, on the other hand, takes less time to be created and
saves a lot of time. Testing different versions of a website increases maintenance
overheads and development support.
It is far simpler and less time consuming for business owners to maintain and manage a
single website.
Are there any good web design companies in Pune which can help you with a
responsive website design?
There are many web design companies in Pune but finding a company which can
understand your business and be inline with your vision is a bit difficult. However help is
at hand! Satej Infotech Pvt Limited has hands on experience in building responsive
website design that not only look good but help you achieve your business goal. So give
us a call to arrange a no obligation meeting!
Original Blog Posted here on: http://www.satejinfotech.in/why-investing-responsive-website-design-
company-matter-should-matter-for-your-business/
