App 產品製作心得 - 我的 App 創業之路

  • Published on
    09-May-2015

  • View
    5.989

  • Download
    3

Embed Size (px)

DESCRIPTION

2013.10.27 @ MOPCON

Transcript

  • 1.

2. Nokimi aka 1977.10.31 O App 3C R&B 3. App 2009 2010 2011 2013 - app - hairbook iPad app - instacram iPad app - album...and more 4. App 5. 6. 7. 2009 8. 2009 9. 10. 11. 12. Instagram 13. iPad Instagram 14. Google 15. 16. 17. 18. 19. 2011.11.15 20. USD 0.99 21. App Store 22. 23. 24. 25. 26. 27. 28. 29. Demo 30. 2012.09 31. 2012.12 32. 33. 2013.5 34. 2013.8 35. 1App 2 3 4 36. App 37. 38. 39. 40. 41. 42. App 43. Apps Open data API 44. 45. App icon 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. App 56. 57. iOS Android iOSAndroidObjective-CJava 58. Native or Web app Native App IAP UIWeb App 59. 60. 61. Line G+ hangouts Google Dropbox Trello 62. Apple/Google 30% 63. CPC Cost Per Click NT0.9/Click NT1.8/Click 64. App 5 Active Users CTR(Click Though Rate) 0.8% CPC 50,000 x 0.8% x NT1,8 x 30 = NT21,600 65. CPM Cost Per Mille eCPM NT8 10 66. App 5 Active Users 1 30 ( 2 ) eCPM NT10 CPM 50,000 x 2 /1000 x NT10 x 30 = NT30,000 67. IAP App Store 76% IAP (Distimo, 2013.9) 68. 69. App 70. App 71. LBS App 72. App 73. iOS/Android / / 74. Thank You facebook.com/nokimi nokimi@wearapp.com www.wearapp.com